San Francisco, California
London, United Kingdom
Group Y, the original collective of youth marketing, action sports and entertainment professionals, will launch the ASC Action Sports + Culture Conference in conjunction with the AGENDA Trade Show in Long Beach, Wednesday, July 24 from 9:00 a.m.-6:00 p.m.
The event theme “Authenticity Is Everything” will focus on the key ingredient that is the foundation upon which youth culture and action sports are based - the ‘North Star’ in a landscape driven by commitment, progression and constant reinvention. The outstanding roster of heavy hitters whose work has impacted youth culture and action sports will draw on their experience, bringing insight and perspective on what authenticity means: how to respect the traditions of the past, break the rules of tomorrow, and recognize and embrace visionary ideas while sustaining a trajectory that is true.
Red Bull North America - Christopher Mater, Head of Sports Marketing
Sol Republic - Seth Combs, Co-Founder / CMO
YouTube - Derek Callow - Director, Global Partner Marketing
Brain Farm - Curt Morgan, CEO, Creative Director & Executive Producer
Neff - Shaun Neff, CEO & Founder
Grind Media - Norb Garrett, SVP & Group Publisher
Alli Sports / NBC Sports - Eric Grilly, President
th13teen - riCardo CRESPO - C/C/O (Formerly 20th Century Fox, SVP Global Creative Chief )
Loeb & Loeb - Brian Socolow, Partner and Chair, Sports Practice Group
STOKED - Steve Larosiliere, Founder & President
Host & Moderator - Pat Parnell, Sports Broadcast Journalist (NBC, Fuel, ASP)
*Presenters Subject To Change
Attendees will participate in an engaging day inside the Center Theater in Long Beach—home of the TED Conference—immersed in a visually inspired and intimate conference environment. Meet, learn from, and network with those who have the power to make change.
- Full Day of Interactive Presentations from Industry Leaders
- Networking Opportunities with fellow attendees
- Lunch Buffet and Afternoon Mixer
- Access To Exclusive Content From ASC Presenters
- $395 - Conference Admission
- $495 - VIP Admission
Group Y will also power AGENDA Emerge on Friday, July 26 from 6:00 p.m.-10:00 p.m. featuring Marc Ecko, Bobby Hundreds, Jeff Staple, Johnny Cupcakes and more. AGENDA Emerge is a highly curated platform of innovators and industry leaders discussing the intricacies of their business and offering crucial insight into brand building for emerging artists. Tickets and information are available at AgendaEmerge.com.
About ASC Action Sports + Culture Conference
Since 2009, ASC Action Sports + Culture Conference has curated authentic conference programming that brings together the best and brightest new talent in lifestyle, culture and youth industries with global industry leaders in entertainment, media and sports. By creating an audience mix that includes the world’s largest corporate brands and media alongside industry-leading action sports and lifestyle-focused companies, the ASC strives to create an environment that benefits attendees through education and the expansion of personal and professional networks. Past conferences were sold-out successes, hosting speakers, attendees and sponsors from companies including ESPN, The U.S. Olympic Committee, NBC, Target, Getty Images, Fast Company Magazine, Nike, Disney, Vans, IMG, The Hundreds, Burton, Huf, Oakley, Monster Energy, UFC, Wasserman Media Group and Transworld Media.
The ASC Action Sports + Culture Conference is made possible by the generous support of partners AGENDA Trade Show, Loeb & Loeb, BeCore, Nemo Design, 530MediaLab, ChopShop, Label Network, Malakye.com, FoxTales, YPulse, The Writing Stylists, Transworld Business, Shop-Eat-Surf.com, Seshn and Getty Images.
CANCELLATIONS / REFUNDS
You may request a cancellation for a full refund 2 weeks prior to the event. After that, no refunds will be given, but you may trade your spot to another person.
When & Where
Founded in 2006, Group Y is the original and leading collective of professionals focused on youth marketing, action sports, entertainment and other progressive and expressive cultures. Our mission is to intersect influencers across industries and ignite ideas that inspire the current and next generation leaders and decision makers.
Leveraging events, outreach, content and consultation, Group Y takes the work out of networking and strengthens the areas where industries overlap.
CONNECT WITH GROUP Y