Art of the Horse: 2017 Breeders’ Cup Del Mar is more than just an art event.
The Exhibit and Auction is a product of the Breeders’ Cup Host Committee partnering with sponsors, artists, merchants, local communities and other groups with the common goal of enriching the 2017 Breeders’ Cup experience and as a fundraising mechanism benefiting local charities. Artists will be compensated for their services as further discussed below.
We are looking for local artists to decorate the fiberglass Horse Sculptures to be distributed in highly visible locations throughout the Greater San Diego Area.
The Sculptures will feature artwork and designs specific to the Breeders’ Cup, the thoroughbred-racing community, local culture, sponsors, and other relevant themes.
The public art exhibit will be capped off with an auction with the proceeds benefiting the designated charity.
This event is designed to:
Showcase your talent and gain exposure through increased pedestrian traffic, Obtain media attention through the Breeders’ Cup Event, Provide you with a means to give back to the community
To kick this event off, these visually impressive horses will be purchased by a sponsor for the starting cost of $7,500 and ending at $22,500.
Conceptual drawings will be submitted by the artists and sponsors will choose which artist will then paint or decorate the horse they have sponsored.
When complete the horses will be placed on a stand along with signage and placed at the designated location within the community.
Several promotions and special events throughout Greater San Diego and the Del Mar Fair and Racing season are being planned.
Sponsors and the Artists who paint a horse will be promoted in print, on the web, and at any events that are held. A horse map will also be developed for the public. In October-November 2017, there will be an event where the horses will be auctioned. Proceeds will benefit the designated charity. Our goal is to secure sponsorship and artistic submissions to paint a minimum of 20 fiberglass horses with the anticipation of more.