$999 – $1,499

Art of Opportunity Workshop Singapore

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Event description



brought to you by Territory.

Based on the best-selling book The Art of Opportunity (Wiley 2016 by Marc Sniukas, Parker Lee and Matt Morasky).

Why attend?

All successful companies must eventually answer the same basic question: How do you establish new growth strategies and business opportunities from within your organization?

The Art of Opportunity workshop was designed to help you conquer that challenge.

What you’ll learn

  • How to use entrepreneurial management to design new growth businesses
  • How to discover and seize new growth opportunities
  • How to launch new growth strategies and ventures from within established companies
  • How to lead and organize for corporate entrepreneurship and innovation
  • How to create and manage a portfolio of innovation experiments
  • How to align your innovation efforts with your strategy


The Entrepreneurial Toolbox

  • An introduction to modern entrepreneurial management approaches
  • Business Design Thinking
  • Agile & Lean
  • Job to be done theory

Discovering New Growth Opportunities

  • Applying design thinking and job to be done theory to find opportunities for new growth
  • Underserved and neglected customers
  • Understanding customer needs and motivations

Designing New Growth Strategies and Businesses

  • Innovating your offering: products, services and customer experiences
  • Innovating your business model: activities, resources, partners
  • Innovating your revenue model: revenue streams, pricing mechanisms and payment
  • Three types of value propositions: customer value, firm value and ecosystem value

Test, Validate and Launch Your New Growth Business

  • The Lean Strategy process for launching your new growth strategy
  • Using design sprints for your innovation project
  • Three steps to validate your business
  • Applying lean and agile principles to validate your idea
  • Launch and scale your new business

Strategic Innovation

  • Aligning innovation to your strategy
  • Using a strategic approach to innovation and an innovative approach to strategy
  • Creating a breakthrough strategic innovation portfolio

Leading for Intrapreneurship & Innovation

  • Organizing for intrapreneurship & innovation
  • Building innovative teams and organizations
  • Leading the organizational transformation through storytelling and visual thinking
  • The Corporate Entrepreneur: mind set and abilities needed
  • Your personal action plan for leading innovation in your company


Dr Marc Sniukas (www.sniukas.com) is a global expert on strategic innovation, organizational transformation and corporate entrepreneurship. Co-author of The Art of Opportunity (Wiley 2016). Co-Founder of Business Model Gallery - The World's Largest Business Model Database (www.businessmodelgallery.com). Member of the founding team and global managing partner at Territory (www.territory.co), a new global management consultancy.

Marc partners with leadership teams and their organizations to discover opportunities for new growth, develop breakthrough strategies and innovative business models to seize those opportunities and transform their organization to execute the new strategy.


How can I contact the organizer with any questions?

Please email us at welcome@theartofopportunity.net.

Where exactly will the event take place?

We will organize a venue based on the number of participants. We will inform you 1 month prior to the event date about the exact location.

Can I send another colleague?

Yes you can. Please email us at welcome@therartofopportunity.net to inform us about the name change.

Got another question?

Email us at welcome@theartofopportunity.net.

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