$465 – $615

Analytics Leaders Summit - 2nd Annual - Jakarta 28/29 Nov 2017

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Location

Location

Pullman Jakarta Indonesia Thamrin CBD

59 Jalan M.H. Thamrin

Menteng, Daerah Khusus Ibukota Jakarta 10350

Indonesia

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Event description

Description

Enigma CG’s

Analytics Leader Summit 2017

Predicting Customer Behavior Through Analytics

28 November, 2017
Jakarta, Indonesia

Day 1

08.00 – 09.00 Breaking the Enigma: Networking Breakfast Registration

09.00 – 09.05 Introduction

09.05 – 09.15 Opening Remarks: Abeed Rhemtulla, Managing Director – Enigma Consulting Group

09.15 – 09.30 Welcome Speech by Conference Chairman: Dr Aditya Galih Prihartono, Industry Expert, Indonesia

09.30 – 10.00 User behavior data is a gold mine, here's how we dig it

  • What is user behavior data
  • Behavior data analysis
  • Some real world applications

Danfeng Li, Director – Alibaba, China

Q&A Sessions

10.00 - 10.30 Sponsor Slot

10.30 - 11.00 Networking Tea/Coffee Break

11.00– 11.30 Presentation

Mia Melinda, GM Big Data Insight Sales – Telkomsel, Indonesia

Q&A Sessions

11.30 – 12.00 Analytics implementation in Retail Banking Digital Transformation?

  • Product selection and segmentation
  • AI on Wealth management tools

Citra Paramita, Senior Vice President - Digital Business Head, PT. Bank Commonwealth, Indonesia

Q&A Sessions

12.00 – 12.15 Andrew Mckinlay - Mystery Artist

12.15 – 12.45 Sponsor Slot

12.45 – 13.15 Presentation

Q&A Sessions

13.15 – 14.15 Networking Luncheon

14.15 – 14.45 How to be right more often using data analytics in insurance industry

Dr. Yuhui Yao, Group Vice President, Head of Customer Analytics and Behavioral Insights – FWD Insurance, Singapore.

Q&A Sessions

14.45 – 15.15 Bank Mandiri’s journey towards Big Data Analytics Adoption

Mohammad Guntur, SVP Enterpise Data Management – Bank Mandiri, Indonesia

Q&A Sessions

15.15 – 15.30 Andrew Mckinlay - Mystery Artist

15.30 – 16.00 Sponsor Slot

16.00 – 16.30 Networking Tea/Coffee Break

16.30 – 17.00 Geo-Location for credit card usage campaign

  • How to capture location data
  • Building competitive advantage from location data
  • Multiple data sources to achieve "Right offer, Right time, the Right place" strategy

Anshera Chumchaivate - Head of CRM & Strategic Pricing , Krungsri Consumer, Bank of Ayudhya PCL, Thailand

Q&A Sessions

17.00 – 18.00 Panel Discussion: Transforming Customer Value Management, CLM and Loyalty in the Era of DATA Analytics

  • Chatbots is the thing at the moment but does it improve customer experience?
  • How Can Data Analytics be utilized to optimize existing Customer Value through retention and cross-sell/up-sell programs.
  • Customer Loyalty is Dead. Can Data Analytics be the game changer?
  • Is the future of MA data driven or still reliant on instinct and gut feeling?

Chair: Dr Aditya Galih Prihartono, Industry Expert, Indonesia

  • Cahyadi Poernomo, Group Head of Growth & CVM – Indosat Ooredoo, Indonesia

18.00 Closing Remarks/End of Day 1.


Enigma CG’s

Analytics Leader Summit 2017

Predicting Customer Behavior Through Analytics

29 November, 2017
Jakarta, Indonesia

08.00 – 08.50 Breaking the Enigma: Networking Breakfast Registration

08.50 – 09.00 Opening Remarks by Chairman: Dr Aditya Galih Prihartono, Industry Expert, Indonesia

09.00 - 09.30 Alternative Data for Predicting Customer Behavior

Manu Panda, Chief Risk Officer – Top International Bank, Singapore

Q&A Sessions

09.30 – 10.00 Sponsor Slot

10.00 – 10.30 Presentation

Nikolay Novozhilov, Former Chief Data Scientist – wego.com, Singapore

Q&A Session

10.30 – 11.00 Networking Tea/Coffee Break

11.00 – 11.30 DBS journey in being more Contextual towards Customers

  • How DBS Bank is using data, analytics and human centered design
  • How they transform interaction from product- push to customer centric ‘pull’ interaction with a view to making banking joyful
  • Building long term engagement with our customers

Fredric Fanthome, Executive Director, Regional CBG – DBS Bank, Singapore

Q&A Session

11.30 – 12.00 Presentation by AppsFlyer

12.00 – 12.15 Andrew Mckinlay - Mystery Artist

12.15 – 12.45 How to create value exchange across all industries by using mobile data

  • Why mobile operator must seek the new value of competitive advantage and how will it change the competition landscape in era of Big Data and AI (Artificial Intelligence)
  • How mobile operators create and leverage their value of data in another industry
  • What is full stack of value of telco data and how we establish them
  • How technology can perform the orchestration of value and deal with the business needs
  • Does the new value create a good ROI (Return on Investment)

Alex Ginting, Head of Big Data (Incubation Unit)– Indosat Ooredoo, Indonesia

Q&A Sessions

12.45– 13.15 Case study on how KMK uses Machine Learning to improve app and website users experience through data science

  • How to detect spam on text, comments and videos

Budiman Rusly, Head of Data and Analytics – PT. Kreatif Media Karya, Indonesia

Q&A Session

13.15 - 14.15 Networking Luncheon

14.15 – 14.45 The Experimental Mindset: Building Tech Products with Data Science

  • Why experimentation should be at the core of product development
  • How data science informs product hypotheses and guides inferences from experiments
  • Use-case examples from across multiple industries, including fintech, real estate, and health-tech

Paul Meinshausen, Data Scientist - Montane Ventures, Co-Founder & Former Chief Data Officer of PaySense, India

Q&A Sessions

14.45 – 15.15 Case Study: HR Analytics and its implementation

  • What is HR Analytics? What are the similarities/differences between HR Analytics and Customer Analytics?
  • Why HR Analytics is important/What are the benefits of HR Analytics?
  • What can HR Analytics offer to HR and organization?
  • How to start HR Analytics?
  • What are the different methods/tools that we can use to build HR Analytics?

Daniel Kusmanto, Global Head – HR Analytics, ASM - Singapore

Q&A Sessions

15.15 – 15.30 Andrew Mckinlay - Mystery Artist

15.30 – 16.00 Sponsor Slot

16.00 – 16.30 Networking Tea/Coffee Break

16.30 – 17.00 Presentation

17.00 – 18.00 Panel discussion on Big Data Adoption - Opportunities and Challenges

  • Is Proliferation of Big Data Adoption real or just a media hype?
  • Big Data Strategy - Any Blueprint to follow for successful execution?
  • Legacy Systems - How to overcome Integration issues?
  • Hadoop Open Source or Hadoop Enterprise? How can ROI be justified?
  • Lack of Talent Pool - How to recruit and retain data scientists?

Chair: Dr Aditya Galih Prihartono, Industry Expert, Indonesia

  • Rangga Sobiran, GM of Data Architecture – Elevenia, Indonesia

18.00 End of Day 2/ Closing Remarks

Abeed Rhemtulla, Managing Director – Enigma Consulting Group

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Date and Time

Location

Pullman Jakarta Indonesia Thamrin CBD

59 Jalan M.H. Thamrin

Menteng, Daerah Khusus Ibukota Jakarta 10350

Indonesia

View Map

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