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AMA Toronto's 5th Annual Agency Panel

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CA$0 – CA$25

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About this Event

Every year in December, the AMA Toronto holds an annual agency panel featuring leaders from Canada's top firms to talk about what's next in the year ahead. As 2020 comes to a close, we'll bring together a group of agency leaders to talk about what's affecting marketers most and to provide a perspective on how the agency landscape is changing. Key topics will include:

  • The evolving talent mix
  • Diversity and inclusion
  • Client and agency relationship dynamics
  • The "new normal" in the post-covid world
  • MarTech and data


Matt Chong, Moderator, AMA Board Member and VP Brand Partnerships, Fifth Story

Matt created the AMA Toronto’s annual agency panel event 5 years ago as a way for agency leaders to have a forum to talk candidly about the issues facing agencies today. His passion for agency dynamics has led him to curate this event each year with a fresh focus on different aspects of the agency world. Matt is a strategic agency leader with 10+ years experience working in content, experiential marketing, consumer insights and brand strategy. He currently leads a cross-functional team at content agency Fifth Story. Matt is a former AMA Toronto president and currently sits on the board leading the association’s finance portfolio.

Trevor Thomas, Group Strategy Director, John St

Trevor didn’t break into the ad game until his late 20s, but the experience he gained at the beginning of his professional life in fields like music, radio, sales and digital helped form him into the impossibly curious strategist that he is today. In his 10+ years in the business, he has worked in some of Canada’s most highly respected strategy departments, and has had his worked recognized both at home, and on the international stage.

As the Group Strategy Director at john st., he leads a team of strategists and manages a diverse portfolio of clients (Tangerine, Kruger, Campari, Boston Pizza), who’s unique categories and needs give him the opportunity to see the business through many different lenses.

Away from work, Trevor is a dedicated single dad to a ten-year old boy who loves to dissect advertising with his old man (or maybe he’s just humouring him…).

Lewise Hiltz, Vice President, Digital Transformation, KPI Digital

As VP Digital Transformation, Lewise is an Omni-Channel, Digital Transformation and Ecommerce professional with 20 + years experience. She has extensive experience developing strategies around Customer Experience, Analytics, Search Marketing, Interactive Marketing programs and Customer 360 to name a few. Lewise is a Business growth strategist who helps business owners, decision makers, and professionals use advanced digital transformation marketing methods to increase sales, ROI and leads for their companies.

Eric Tang, Managing Director, Canada, Porter Novelli

Eric leads Porter Novelli in Canada. He is a communications strategist with 20 years of experience guiding global companies with a cross-enterprise perspective in the analysis and management of complex external and internal communication issues. He has established a track record of developing and protecting clients’ reputation and stakeholder relationships, and growing and defending their market share.

Eric has lived and worked in Canada, the US, Hong Kong, and the UK. He holds an MBA from the Ivey Business School, Canada.

Cass Zawadowski, Co-Executive Creative Director, Wunderman Thompson Canada

As Co-Executive Creative Director of Wunderman Thompson Canada, Cass brings 17 years of integrated agency experience, and a wealth of global brand leadership. Cass leads creative on a number of global clients including, Microsoft, IKEA, Shell and GSK in North America. Tasked with guiding digital transformation and creative brand excellence, she ensures best in-class work across social and digital platforms, while using data and analytics to inform insights and measure the work. She currently leads a cross-functional team with a mission to create meaningful experiences between brands and consumers through a data-rich creativity, technology and innovation.

Hurry! The first 30 AMA Members to sign up, receive FREE admission.

(Rush closes when all 30 spots have been filled).

Member tickets are $15

Non-Member tickets are $25

Become an AMA Member today to get the best deal and lots of other benefits.

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