Alpha Girls: The Women Who Took on Silicon Valley With Julian Guthrie

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Biomedical Science Building, Garren Auditorium

University of California San Diego

San Diego, CA 92161

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The unforgettable and untold story of four women who braved the male-dominated world of venture capital in Silicon Valley/

About this Event

UC San Diego

Free and open to the public

Organized by the UCSD Women’s Center, Rady School of Management StartR, and The Arthur C. Clarke Center for Human Imagination at UC San Diego .

Join the Women's Center, Rady School of Management and Arthur C. Clarke Center for Human Imagination, for a conversation between Uma R. Karmarkar, assistant professor at the Rady School of Management and School of Global Policy and Strategy at UC San Diego, Julian Guthrie, author of the new book Alpha Girls, about how four women overcame enormous obstacles to become stars in a the male dominated world of Silicon Valley.

Alpha Girls is the untold story of pioneering women in Silicon Valley. Described as Hidden Figures meets The Social Network, Alpha Girls is the story of the real unicorns of Silicon Valley, the women who bucked the system and found ways to survive and thrive in this high-stakes, male-dominated world. The book explores the rise of such companies as Facebook, Tesla, Oracle, Trulia, Imperva, F5 Networks, Acme Packet, ForeScout, Google, Salesforce and more – all through the eyes of trailblazing “alpha girls” of Silicon Valley. The book is being adapted for television by Academy Award-winning producer Cathy Schulman.

A signing will follow.

About Julian Guthrie:

Julian Guthrie, is a best-selling author, keynote speaker and journalist. She is the author of four books, including two national best sellers. As a journalist for twenty years at the San Francisco Chronicle, Ms. Guthrie won numerous awards, including the Best of the West Award and the Society of Professional Journalists' Public Service Award. Her feature writing and enterprise reporting were nominated multiple times for the Pulitzer Prize.

Ms. Guthrie’s NYT best-seller "How to Make a Spaceship: A Band of Renegades, an Epic Race, and the Birth of Private Spaceflight” released in 2017, tells the story of an unforgettable cast of characters who dreamed of getting to space without the government's help. Virgin Group founder Richard Branson wrote the foreword, and the late Prof. Stephen Hawking wrote the afterword. This cast includes aviators, test pilots, engineering school dropouts, plucky entrepreneurs, NASA retirees, billionaires, and a particularly determined space geek named Peter Diamandis who refused to give up on his outsized dream.

Ms. Guthrie's second book, "The Billionaire and the Mechanic: How Larry Ellison and a Car Mechanic Teamed Up to Win Sailing's Greatest Race, The America's Cup," was published in 2013 and was a national best-seller. It was one of Forbes Magazine's top ten nonfiction books of 2013. Ms. Guthrie spent over a year interviewing Larry Ellison.

About Uma Karmarkar:

Uma R. Karmarkar is an assistant professor at the University of California, San Diego with a joint appointment between the Rady School of Management and the School for Global Policy and Strategy. She holds dual Ph.D.’s in Neuroscience (UCLA) and in Marketing (Stanford). Prior to joining UCSD, Dr. Karmarkar spent six years on the faculty at the Harvard Business School with an affiliation to the Harvard Center for Brain Research.

Dr. Karmarkar’s research falls within the field of neuroeconomics, developing theory-driven frameworks about consumer behavior “from the brain up.” In particular, she examines how consumers think about the information in the world around them to make financially meaningful decisions. Her research has been published in academic journals such as Neuron, Scientific Reports, and the Journal of Marketing Research. It has also been featured in popular media outlets such as Scientific American, NPR, and the Harvard Business Review.

Directions

Garren Auditorium is located in the Biomedical Science Building at the School of Medicine on the UCSD campus. As there is no physical address, please see directions below.

From Interstate 5:

Exit La Jolla Village drive.

If northbound, turn LEFT at off-ramp. If southbound, turn RIGHT.

At the first stop light turn right onto Villa La Jolla drive and go up the hill (staying in the left lane).

You will pass the VA Medical Center on the right.

At the second stop light, drive straight ahead into the Gilman parking structure.

Purchase a parking permit from machine. ($1.00/hour and takes credit cards).

Start walking out of the parking structure to the right towards Meyers drive.

Cross Gilman drive and head towards the Basic Science Building.

Liebow Auditorium is in the Basic Science Building on the 2nd floor.

The nearest parking structure is the Gilman Parking Structure.

Visitor parking passes can be purchased for $3/hour or $30/day.

Parking pay stations do not dispense change. Pay with any combination of the following:

Cash — $1 and $5 bills only

Visa, MasterCard, or American Express

Date and Time

Location

Biomedical Science Building, Garren Auditorium

University of California San Diego

San Diego, CA 92161

View Map

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