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Polsky Exchange - Washington Park Classroom

1452 E 53rd St

Second Floor

Chicago, IL 60615

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Many business fail because the they don't know how to properly promote the business. In this presentation, we will discuss how to properly develop marketing and sales strategies that get you in front of the customers that want and need your product or service. It's not about getting in front of everyone, it's about getting in front of the right people. We will also explore how to create synergy between your marketing and sales efforts so that you are as efficient as possible in your time and money spent trying to grow your business.

About the instructor:

Jeff Davis, founder and principal at jd2 Consulting Group, has had the opportunity to work in several different roles within sales and marketing throughout his professional career of over 15 years. With rich experiences that range from large global organizations to early-stage startups, Jeff takes an unique approach to revenue growth that focuses on fusing both functions to create the best platform to engage new customers. He coaches companies on how to help Sales and Marketing speak each other's language, better appreciate their highly interdependent relationship​,​ and more effectively close deals by leveraging each other's strengths.

Jeff has coached startups on their marketing and go-to-market strategy at Chicago's entrepreneurial tech hub​,​ 1871​,​ and The Polsky Center for Entrepreneurship and Innovation. He also mentors and speaks at The University of Chicago Booth School of Business. Jeff regularly publishes articles on sales and marketing alignment strategy on his blog​,​ The Alignment Blog​,​ and can also be heard speaking on podcasts such as The Salesman Podcast, The Quotable Podcast by Salesforce and his own​,​ TheAlignmentPodcast.com. Jeff holds a B.S. in Mechanical Engineering from Purdue University and an MBA from The University of Chicago Booth School of Business.


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Polsky Exchange - Washington Park Classroom

1452 E 53rd St

Second Floor

Chicago, IL 60615

View Map

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