🎯 AI for Sales Development: Going Beyond the Hype

A Pavilion Montreal Chapter Live Panel & Networking Event

🗓 Wednesday, July 24th, 2025🕕 6:00 PM – 9:00 PM📍 Coveo HQ, Montreal

🚀 The Topic

AI has officially gone from "cool trick" to “your VP of SDR who never sleeps.” But most conversations are still stuck in the theoretical. Not this one.

This panel is about cutting through the fluff and getting tactical. We’re bringing together operators and GTM leaders actually using AI in their day-to-day — from outbound strategy to pipeline acceleration — and they’re showing their cards.

🎤 Your Moderator

Frederic Aouad — Chief Commercial Officer @ Stay22, Pavilion Montreal Chapter Head, and lifelong evangelist of “less fluff, more results.”

🧠 Your Panelists

Patrick Lavergne – Sales Leader @ Coveo | Building Championship Teams

Malcolm Archer – Go-To-Market Leader @ Stay22 | B2B | Travel |

Terrence Adams – Revenue Leader @ MayaHTT | 2x IPO | Startup Advisor

💬 What You’ll Walk Away With

Real examples of AI tools that aren’t just cool demos
Frameworks for layering AI into your SDR or RevOps process
What’s working, what’s not, and what’s a complete waste of budget
The hard questions: privacy, ethics, hallucinations, and ROI

🥂 Plus... Good People, Cold Drinks, and Pizza 🍕

Stay for networking, conversations that don't feel like sales calls, and a few slices..

🎟️ Spots are limited – RSVP now

Whether you’re a RevOps lead, VP of Sales, or just trying to figure out what “GPT” stands for, this one’s for you.