AdTruth Workgroup Barcelona

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W Hotel - Studio 8 Meeting Room

Plaça de la Rosa del Vents, 1

08039 Barcelona

Spain

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Announcing AdTruth Availability in both Mobile and Desktop Exchanges!

Join us, and select exchange partners at a pre-MWC Workgroup Session

Register Today: 24 February 2013 at 2-6pm in Barcelona, Spain


The future of mobile advertising is here! AdTruth's deployment in the top ad exchanges in the world enables RTB bidding on AdTruth's DeviceInsight ID in Mobile and Desktop globally. The new capability opens up advanced targeting use cases across all channels and devices to help improve industry ROI for both advertisers and publishers.

Join us for a half-day session and cocktail reception on the Sunday afternoon before Mobile World Congress to learn how it works, answer your questions, and hear directly from our exchange partners on the availability of mobile web, mobile application, and desktop inventory globally. This is a huge leap forward for the industry, and we look forward to seeing you there!


OpenX



Event: AdTruth Workgroup: Using AdTruth in the Exchange Layer Globally

Date: 24 February 2013

Time: 2pm to 6pm with cocktail reception to follow

Location: W Hotel Barcelona, Placa de la Rosa del Vents - Studio 8 Meeting Room


What to Expect:

2:00-2:15: Welcome and Introductions

2:15-2:45: AdTruth Market Progress and Availability in the Exchange Layer

2:45-3:15: Unleashing Exchange Inventory with OpenX

3:15-3:30: Refreshment Break

3:30-4:00: Unleashing Exchange Inventory with Inneractive

4:00-4:45: AdTruth Product Roadmap - Then, Now and Looking Ahead

4:45-5:00: AdTruth Respecting Consumer Privacy and Choice

5:00-5:30: Group Discussion

5:30-6:00: Wrap Up and Closing Remarks

6:00-8:00: Cocktail Party and Networking, W Hotel


Note: Space is limited. Please limit your companies participation to two employees.


Questions? Please contact atevents@adtruth.com


Look forward to seeing you at the event!


The AdTruth Team

Date and Time

Location

W Hotel - Studio 8 Meeting Room

Plaça de la Rosa del Vents, 1

08039 Barcelona

Spain

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