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Adding Value to Your Startup with Intellectual Property

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COCO Downtown

South 4th Street

Minneapolis, MN 55415

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Studies show that 70-80% of the market value of technology oriented businesses is in their intangible assets, which includes the 4 pillars of intellectual property (IP): patents, trademarks, copyrights, and trade secrets. This presentation will help startups and entrepreneurs understand IP assets as well as provide practical ways of thinking about, containing, and protecting their value, leveraging both self-help and professional services. Three key concepts underlying the presentation are

1) Advisors are only as smart as their clients.

2) IP protection is a continual collaborative process.

3) 20% of your IP accounts for 80% of the total value of your IP.

All attendees will receive 20% discount on an upcoming training program on how to protect their business ideas and innovations by building and filing their own provisional patent applications.

Join us for a fast paced, enthusiastic lunch and learn.


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COCO Downtown

South 4th Street

Minneapolis, MN 55415

View Map

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