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The ROC Dome Arena

2695 East Henrietta Road

Henrietta, NY 14467

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Event description
Interactive In-Booth Demo Presenters:

  • Joe Barnes

    Joe Barnes

    Whirlwind General Manager
  • Alex Bradley

    Alex Bradley

    Chauvet Business Development Manager
  • Mike DeFreece

    Mike DeFreece

    QSC Director of System Sales
  • David Dusman

    David Dusman

    Allen & Heath Richard Dean Associates Outside Sales
  • Ben Escobedo

    Ben Escobedo

    Shure Senior Market Development Specialist
  • Nick Gonsman

    Nick Gonsman

    Electronic Theatre Controls Field Project Coordinator
  • Diane Harris

    Diane Harris

    Crestron Electronics Sapphire Marketing Regional Sales Manager
  • Rachelle Robson

    Rachelle Robson

    Ultratec Special Effects Sales Specialist
  • Tarik Solangi

    Tarik Solangi

    RCF Vice President Sales & Marketing
  • Tony Strong

    Tony Strong

    Williams AV National Sales Manager
  • James Suit

    James Suit

    MA Lighting ACT Lighting Regional Sales Manager

About this Event


40+ Manufacturers • Exhibit Hall Booth Crawl • 12 Interactive In-Booth Demo Presentations • Official Raffle • Giveaways • Networking • & More!

THE audio-visual event of the year for the ROC/BUF area!

Applied Audio & Theatre Supply is hosting their third annual trade show, the AATSXpo, also known as the Applied Audio & Theatre Supply Exposition. The AATSXpo is Western NY's only trade show focused on the professional audio-visual industry. It’s a unique event where individuals of all experience levels come together under one 23,000 square foot roof. The AATSXpo provides attendees an exclusive opportunity to see and demo new gear from the industry’s top manufacturer’s, advance their education with cutting-edge training and demos, and inspire their creativity. The event continues to grow each year, AATSXpo 2019 hosted over 50 of the industry's top manufacturers, and over 400 attendees. Whether you're just entering your career in the industry, already working in the industry, looking for deeper skill building, or simply have a knack for audio, lighting, or video, this is the place to find it all, and an event you’re not going to want to miss.



9:00 AM - 9:20 AM: DEMO: Why Wi-Fi & Loop Cause Trouble for Assisted Listening Compliance with Williams AV's Tony Strong (Booth 13)

9:30 AM - 9:50 AM: DEMO: Eos Augment3d Overview with ETC's Nick Gonsman (Booth 8)

10:00 AM - 10:20 AM: DEMO: Digital Mixing for Theatre & House of Worship Applications with Allen & Heath's Kevin Madden (Booth 21)

10:30 AM - 10:50 AM: DEMO: Introduction to grandMA3 Software with MA Lighting [ACT Lighting]'s James Suit (Booth 6)

11:00 AM - 11:20 AM: DEMO: Crestron Scheduling Panels - Integrating Your Platform & Using Your Office Spaces Efficiently with Crestron Electronics [Sapphire Marketing]'s Diane Harris (Booth 19)

11:30 AM - 11:50 AM: DEMO: QSC Q-SYS Platform with QSC's Mike DeFreece (Booth 21)

12:00 PM - 12:20 PM: DEMO: The Evolution of The Meeting Space – 5 Things You Need to Know with Williams AV's Tony Strong (Booth 13)

12:30 PM - 12:50 PM: DEMO: TT+ Touring & Theatre Line Arrays with RCF's Tarik Solangi (Booth 15)

1:00 PM - 1:20 PM: DEMO: Perfecting Your Haze and Fog Special Effects with Ultratec's Rachelle Robson (Booth 5)

1:30 PM - 1:50 PM: DEMO: Understanding RF with Shure's Ben Escobedo (Booth 15)

2:00 PM - 2:20 PM: DEMO: Simplified Lighting with QuickQ Consoles with Chauvet's Alex Bradley (Booth 24)

2:30 PM - 2:50 PM: DEMO: Portable Power Distribution – The Whirlwind Way! with Whirlwind's Joe Barnes (Booth 3)

For a list of exhibitors, the demo schedule, to register, and for more information, visit:

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The ROC Dome Arena

2695 East Henrietta Road

Henrietta, NY 14467

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