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AAMP LUNCH & LEARN - CHICAGO

Association for Audience Marketing Professionals (AAMP)

Thursday, September 6, 2018 from 10:30 AM to 2:00 PM (CDT)

AAMP LUNCH & LEARN - CHICAGO

Ticket Information

Ticket Type Sales End Price Fee Quantity
Lunch Reservation Sep 6, 2018 $35.00 $0.00

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Event Details

 

BUILDING YOUR AUDIENCE TECH STACK:
WHAT WORKS, WHAT’S OVERKILL, & HOW TO GET THERE

 Sponsored by Omeda

 

Overwhelmed by audience data tools and service options?

 

Here’s the good news: Technology drives audience marketing today.

From marketing automation, customer data platforms, to advanced SEO, social media marketing hacks, and cool AI integrations – it’s all out there, just waiting to help you build (and leverage) an amazing integrated audience!

 

Here’s the bad news: It’s overwhelming!

How do you choose the right tools that can work together for unique data insights? How do they bump against your legacy systems? Do you have the right team to manage and understand these platforms? Who owns it – your team or IT? Does your tech stack drive growth and revenue?

 

Cut through the audience tech noise.

Join David Newcorn (Sr VP, Digital & Data, PMMI) for tales straight from the battlefront of audience tech! David will present two sessions on audience tech and list growth, with insights you can take back to work for immediate use in your program!

 

Your Takeaways:

• Learn how PMMI completely retooled its audience tech stack to position itself for future competition (and success)
• Audience tech stack roadmap – lessons, pitfalls, and must dos
• Acquisition & renewal tactics outside traditional channels
• New thinking about audience data management
• Data strategies that drive revenue!

 

Audience tech is moving fast. Don’t be intimidated – get educated!

 

Network with your audience development peers over some lunch, and take immediately actionable ideas back to the office. Register now!

 

LIMITED SEATING EVENT – DON'T MISS OUT!

 

Speaker:

David Newcorn

David Newcorn

Senior Vice President, Digital and Data

PMMI

Building Your Audience Tech Stack: What Works, What's Overkill, and How to Get There

 

Sponsored by: 

Omeda.com

 

FAQs

What are my transport/parking options getting to the event?

The Virgin Hotel offers event valet for $28, or there are numerous public parking lots nearby in the downtown loop. 

Blue Line: Clark & Lake stop

Orange Line: State/Lake stop

The Virgin Hotel entrance is at the corner of Lake and Wabash.

Is my registration/ticket transferrable?

Yes, please contact us at contact@audiencemarketing.org

Can I update my registration information?

Yes, please contact us at contact@audiencemarketing.org

Have questions about AAMP LUNCH & LEARN - CHICAGO? Contact Association for Audience Marketing Professionals (AAMP)

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When & Where


VIRGIN HOTEL - THE MANOR ROOM
203 N Wabash Ave
Chicago, IL 60601

Thursday, September 6, 2018 from 10:30 AM to 2:00 PM (CDT)


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Organizer

Association for Audience Marketing Professionals (AAMP)

About AAMP

AAMP is a leading organization for audience marketing professionals. AAMP's mission is to educate and connect our audience marketing community through webinars, community building and premier networking events. Our annual conference offers multiple sessions on audience development, cutting-edge marketing techniques, and the latest digital and online strategies. 

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