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[A] Content Modeling 101 Webinar with Noz Urbina

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Save Your Seat for Content Modeling 101

Taught by Noz Urbina

Feb. 23, 2016, 10:30 AM (@ 2-Hour Event)

Content Modeling Training

Sign up to attend this one-time-only hands-on introduction to 4D customer journey mapping and content modeling 101 webinar and get a sneak peek of two of the select speakers at Intelligent Content Conference (ICC) 2016. Hosted by Cruce Saunders, founder of [A], and taught by Noz Urbina content strategist, author of "Content Strategy: Connecting the dots between business, brand, and benefits" and founder of Urbina Consulting, this course presents a deep dive look at the tools to drive intelligent content in 2016.

  • Customers are pushing brands consistently and globally with the same demand: deliver content that is personalised relevant for the moment, situation, and need.

  • Learn how Adaptive content modeling is used to establish content creation standards supporting user's context, journey stage and personal history.

  • This course has received stellar feedback from attendees all over Europe and the US from a wide variety of discipline and industries. Available for the first time online, it's an opportunity not to miss.

  • Copies of each of our thought leaders' eBooks included. (see below for more details).

Course Includes:

  • Core concepts from a brand, user and practioner's point of view.

  • Content modeling foundations

  • Content types

  • Mapping types to journey

  • Introductory exercises

Save your seat for Content Modeling 101 today for just USD $99.00, and take home 2 free eBooks!

Attendees recieve:

  • "Content Strategy: Connecting the dots between business, brand, and benefits", by Noz Urbina

  • "Content Engineering for a Multi-Channel World", by Cruce Saunders

Free when you sign up.

ICC Featured Speakers

Visit Noz and Cruce at the Intelligent Content Conference in Las Vegas, NV, March 7-9:

About Noz Urbina

Noz Urbina is a globally recognized content strategy consultant specializing in complex, multinational projects. He delivers frequent workshops and keynotes on cutting-edge content techniques, co-authored “Content Strategy: Connecting the dots between business, brand, and benefits”, and tweets on @nozurbina. In 2013, he founded his consultancy Urbina Consulting.

Sponsored and Produced by [A]

Organizer of [A] Content Modeling 101 Webinar with Noz Urbina, [A] is a distributed technology consulting and training company dedicated to humanizing the digital experience. Simplify complex implementations of web content management and content marketing platforms with [A]. [A] content engineers work behind the scenes to empower leaders, enable digital process, and simplify content technology for business users, agencies, and content administrators.


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