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5 Easy Steps To A Winning Local Search Strategy

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UCSD Extension

6256 Greenwich Drive

San Diego, CA 92122

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SD DIRECT LUNCH & LEARN

Topic: Local SEO
Title: 5 Easy Steps To A Winning Local Search Strategy

Date: Tuesday, February 18, 2020:
Speaker: Chrystal Lenardson, Head of Local Search, Ignite Visibility

https://www.linkedin.com/in/chrystallenardson/

Local search is a crucial component of digital marketing for many local businesses. Cut through the noise by learning the top 5 techniques that work - whether for a multi-location business with brick and mortar stores all over the country - or if you're a single location family business. Local Search is the great democratizer of SEO. Learn how to improve your businesses standing with these important techniques.

You'll learn how to:

  • Set up and optimize your Google My Business profile(s) for success

  • Optimize your website so that you can show up in the local pack and localized listings

  • How to knit your real-world presence with your online profile - to wed your real world and online business personas together

  • How to amplify your brand

You'll walk away with a comprehensive understanding of what factors affect local search, and how to meet them through on-site optimization techniques, listings management, and brand development.

Chrystal Lenardson:
My passion is focusing on growing the online presence of small businesses because I believe that entrepreneurship is the lifeblood of this country. The digital landscape allows for competition where many other forms of marketing are not created equal. Over the past eight years, I have helped thousands of small businesses across the US and Canada grow their online presence with SEO. I have designed and implemented SEO tactics that work for companies that provide website and digital marketing services to clients in the dental, veterinary, optometry, chiropractic, and medical industries. In other cases, I've worked with large multi-location businesses with hundreds of kiosks or franchises across the US and Canada.

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Date and Time

Location

UCSD Extension

6256 Greenwich Drive

San Diego, CA 92122

View Map

Refund Policy

Refunds up to 1 day before event

Eventbrite's fee is nonrefundable.

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