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4th Annual PR+ Social Media Summit

Marquette University Diederich College of Communication

Wednesday, October 10, 2012 from 8:00 AM to 5:00 PM

Milwaukee, WI

4th Annual PR+ Social Media Summit

Registration Information

Registration Type Sales End Price Fee Quantity
PR+ Social Media Summit Ticket Ended $129.00 $0.00

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Event Details

Online registration for the PR + Social Media Summit is now closed. 
Please contact University Special events at (414) 288-7431 to register.

The PR + Social Media Summit is one-day conference at Marquette University on October 10 focused on the convergence of strategic communications and social media designed for senior executives, marketing and PR professionals, brand managers, students and leaders. Proceeds from the event benefit a scholarship fund for students of the Marquette University Diederich College of Communication. 

Complimentary lunch is included. Follow us on Twitter at @PRSMSummit

 
7:30 - 8:30  
 
Registration on the 2nd floor of the Alumni Memorial Union.  
 
8:30 - 8:40

 

Nick Symmonds, Olympian, with Hanson Dodge Creative (Weasler Auditorium
Title: "The tattoo we didn't wake up to regret: Turning ink on an Olympian into media gold" 

 


Social media policy for business panel (Alumni Memorial Union Ballrooms A/B) 
Erik Ugland, professor, Diederich College of Commucation (moderator) 
Mary Henige, Director of Social Media & Digital Communication, General Motors 
Eric Rumbaugh, partner, Michael Best & Friedrich LLP 
William Caraher, CIO, von Briesen & Roper, s.c. 
John Kalter, Labor and Employment Law Practice Group, Godfrey & Kahn 
 
Blake SamicDirector of Product Management at Shoutlet (Alumni Memorial Union Ballrooms C/D) 
Title: "Reaching the right audience on social" 
 

Molly McKenna, McDonald's (Alumni Memorial Union Ballrooms A/B) 

Title: "Sharing Your Brand Story: Breaking Through in Today’s Cluttered World"

Arlene McCrehan, Goodwill Industries (Alumni Memorial Union Ballrooms C/D) 
Title: "Social Tools for Social Enterprise: Goodwill, a Case Study" 
 

Mary Henige, director of social media & digital communications at General Motors Company (Weasler Auditorium
Title: "A human web touch" 
 
12:00 - 12:50 Lunch provided by the Alumni Memorial Union 
 

Brian Moran, social media for small business (Alumni Memorial Union Ballrooms A/B) 
Title: "How business owners can get the most out of social media"  
 
Gee Ekachai, Diederich College of Communication (Alumni Memorial Union Ballrooms C/D) 
Title: "Visual storytelling: How Instagram's become a new social media superstar" 
 
 
News and social media panel (Alumni Memorial Union Ballrooms A/B) 
Dr. Kati Berg, PR and corporate comm professor, Diederich College of Communication (moderator)
Kathryn Janicek, Executive Producer, NBC Chicago morning show
Andy Tarnoff, Co-founder and owner, OnMilwaukee.com 
 
Tim Washer, Cisco Systems (Alumni Memorial Union Ballrooms C/D) 
Title: The Business Case for Nonsense 
 

Augie Ray, Prudential Director of Social Media (Weasler Auditorium
Title: "Bursting Social Media Bubbles"  
 
 
Jamey Shiels, Director of Social Media and Digital Communications, Aurora Health Care (Alumni Memorial Union Ballrooms A/B) 
 
Sara Meaney, President, Strategy & Growth, Hanson Dodge Creative (Alumni Memorial Union Ballrooms C/D)
Title: "Beyond the e-shopping cart: Online relationships and the digital mix for e-commerce success"
 
 
Social media and craft beer panel (Alumni Memorial Union Ballrooms A/B) 
Tim Cigelske, blogger and contributor, DRAFT Magazine (moderator) 
Mike Thielsenior off-premise marketing coordinator, Goose Island Brewery 
Emma Pohl, Milwaukee Brewing Company 
Dan Murphy, beer blogger and contributor, Milwaukee Magazine 
 
David Kamerer, assistant professor, Loyola University (Alumni Memorial Union Ballrooms C/D) 

Title: "Corruption of social media discourse: What you need to know, why you should care"

 
PRSMS Meetup at Blu. Snacks and appetizers provided. Cash bar. 
Have questions about 4th Annual PR+ Social Media Summit? Contact Marquette University Diederich College of Communication

When & Where


Marquette University
1442 W Wisconsin Ave
Milwaukee, WI 53233

Wednesday, October 10, 2012 from 8:00 AM to 5:00 PM


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