Lunchtime Workshop: Instagram for Artists

Lunchtime Workshop: Instagram for Artists

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This Q&A presentation will provide a best practices overview for artistic creatives to optimize audience outreach using Instagram.

About this event

With hundreds of millions of active users, Instagram can be a powerful tool for building your network and a loyal digital following. Because it is a visual platform, many artists already use Instagram to share their work. While Instagram can be overwhelming to start, with a little knowledge and consistency, it can become a natural extension of what you already do creatively as an artist. This workshop will provide an overview of best practices to optimize your Instagram account.

Guest speakers Max Khusid and Adriana Kincaid will share their insightful experience utilizing the Instagram platform and answer questions pertaining to:

  • Building a Follow-Worthy Profile
  • Content that stands out in a crowd
  • Frequency
  • Hashtags and Tagging
  • Stories and Reels
  • Social Engagement
  • Analytics
  • Post Scheduling Management
  • Linking Platforms
  • Monetization

About ArtSpan Artist Workshops: ArtSpan presents monthly 90-minute workshops designed to sharpen business and financial literacy for professional artists, prepare artists for exhibiting work inside and outside the studio, and encourage community between fellow artists and the public. Through these educational events ArtSpan creates a platform for artists to thrive, fostering a Bay Area that values the arts.

Workshops are free to attend for ArtSpan Artists Members. Each are provided a Member Event Promo Code in their weekly Artist Opportunities emails to apply at registration and receive their membership discount.

Non-members of the General Public are welcome to join these events for a $20 single-event fee or become an Artist Member to attend all our Artist Programs throughout the year for the annual fee of $50.

About the Presenters:

Adriana Kincaid is a mother, wife and body confidence influencer that encourages her followers to celebrate personal imperfections through embracing the body you have now rather than the one you hope for later. Her popular blog and social media content offer helpful ideas on self care, love, everyday style, motherhood, home decor and embracing life in the moment. Adriana has learned firsthand the effective ways that the Instagram platform can reach a receptive audience to be a beneficial tool for independent creatives of all backgrounds.

Max Khusid spent the first 20+ years of his professional career in the world of technology working with academia, non-profit projects, 3 startups, and the largest, most innovative company in the world focussing on semiconductors, design automation, process optimization, data analytics, acquisition and delivery of complex technical data, deriving key metrics and decision making evaluation. In 2019 Max started an online gallery Art House SF and successfully opened a storefront location in the Castro neighborhood of San Francisco in April of 2021. Art House SF currently represents 21 artists from 15 different countries and 5 continents.

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