2026 Northwest Michigan Orchard and Vineyard Show

Registration opens at 8 a.m. on Jan. 13 and the cost for both days is $60 in advance and $65 at the door. The line can be long at the registration desk, so meeting attendees are encouraged to arrive well before the 9 a.m. start time or register online. Both days will feature educational programs and vendor exhibits.

One registration (tree fruit or grape session) will give attendees access to both the tree fruit sessions and grape sessions for both days.

The Fruit Industry Luncheon will be Tuesday, Jan. 13, and is open to both tree fruit and grape registrants at a first come, first serve basis.

There will be two separate lunches on Wednesday, Jan. 14. One room will hold the Grape Industry Luncheon and the other will hold the Cherry Marketing Institute Luncheon.

The Cherry Marketing Institute annual meeting and luncheon will be Wednesday, Jan. 14. Wednesday’s Cherry Marketing Institute luncheon is free to cherry growers if they pre-register through the Northwest Michigan Orchard and Vineyard Show online registration. If growers do not have access to a computer, please contact the Cherry Marketing Institute at 517-669-4264 to register for the lunch.

The exhibit hall will be open during the show to feature vendors of orchard and vineyard equipment and supplies, commodity organizations and other exhibitors.

Both Tuesday and Wednesday will offer a variety of topics relating to research and information on tart cherries, sweet cherries, apples and wine grapes addressing production and marketing. Cherry, apple and grape sessions will be held on both days. Tuesday’s sessions will conclude with a social hour, and all attendees are invited to attend; the social hour is included with the registration fee.

The program is presented by the Northwest Michigan Horticultural Research Foundation in collaboration with Michigan State University Extension and AgBioResearch, Cherry Marketing Institute, Parallel 45, Michigan Wine Collaborative and the MSU Northwest Michigan Horticulture Research Center.

For more information on the Northwest Michigan Orchard and Vineyard Show or if you are interested in a vendor booth, please call Jenn Zelinski at 231-946-1510 or email goodr100@msu.edu.