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2019 Fundraising Accelerator

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Location

MetroWest Medical Center's Medical Arts Building

85 Lincoln Street

Framingham, MA 01702

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Event description

Description

Join Foundation for MetroWest for our 2019 Fundraising Accelerator! This annual event is designed to support your organization's fundraising efforts. This year, we are focusing on fundraising volunteer management and donor stewardship. After time to network and opening remarks, participants will have the opportunity to attend either a Round Table track or a Hard Skills track.

*Please note, you must register for a specific track to attend this event and priority will be given to individuals who are staff, board members, and/or volunteers at MetroWest serving organizations.

Event Schedule

8:30 – 9:15am: Registration, Light Breakfast & Networking

9:15-9:30am: EVENT BEGINS: Opening Remarks

9:30am-12:00pm: Individual Tracks

  • Round Table Track – Tips and Trends in Fundraising Volunteer Management

  • Hard Skills Track – Donor Journey Fundamentals: Give Your Supporters a Great Experience Every Time

12:00pm - Event Concludes


Individual Track Information

Round Table Track - Tips and Trends in Fundraising Volunteer Management

Description:

From the board campaigns to event execution, volunteers are crucial to the success of nonprofit fundraising. So how do you manage your volunteers effectively at every level? Join us for a round-table discussion on best practices, tips, and trends in fundraising volunteer management. Facilitated by Andrea Finnerty and Karin Turer, part one of this workshop will focus on board of directors and development committee management while part two will focus on managing event volunteers.

Participants will be encouraged to share examples from their own work during this highly interactive, discussion-based workshop.

Target Audience

Development directors, senior develop staff, and volunteer managers of small to medium size nonprofits

Presenters

Andrea Finnerty, Chief Development Officer, Cambridge School of Weston

Andrea brings more than 20 years of experience in philanthropy and resource development, including extensive work in annual fund, major gifts, events, communications, and development operations. Andrea began her career in sales and marketing in IT consulting services and now specializes in sustainable fund development, strategic plan development, volunteer and board engagement, and the creation and implementation of strong and sustainable operational structures. She has worked as the New England Regional Executive Director at the National Kidney Foundation, Chief Development Officer at Helping Hands, and State Director for Ohio at the Crohn’s & Colitis Foundation. Through her experience in a wide range of roles in both small and large organizations, Andrea brings a holistic perspective and deep understanding of the development field to her work. She enjoys volunteering with several organizations and recently served as Board President for Women in Development (WID), a 700-member volunteer organization dedicated to the education and support of development professionals. Originally from Germany, Andrea speaks fluent German, and lives locally in Dedham, MA with her husband.

Karin Turer, Tugboat 23 Consulting

After a varied career in nonprofits ranging from finding homes for exchange students to recruiting volunteers to play with homeless children, Karin Turer found herself planning events more and more frequently - not just for her employers, but also for the nonprofit boards she served on. In 2011, Karin formed Tugboat 23 Consulting to help guide grassroots nonprofits to fundraising success. Although she does some general fundraising work or appeal-writing on occasion, her heart lies with the excitement of creating events that stay on-mission and bring loyalty and funds to her clients. She is proud to work with an eclectic assortment of clients on a wide variety of events, ranging from large-scale outdoor festivals in Boston’s public parks to 400+ person gala events to brunch events in a historic church. She is available not just for organizing an event from A-Z, but also for smaller roles - as a volunteer manager, day-of-event manager, or event design consultant. Karin is always delighted to talk about her work, or about bicycles, the Red Sox, or her very energetic 8-year old son.


Hard Skills Track - Donor Journey Fundamentals: Give Your Supporters a Great Experience Every Time!

Description

You know that your donors want to be engaged and supported at every stage of their journey. But how do you create the right pathways for different audiences? Join fundraising experts Erica Waasdorp and Maureen Wallbeoff as they share the theories behind effective donor stewardship, serve up best practice engagement tactics, and give you practical, actionable tips to take back to your office. We’ll cover audience segmentation, online and offline communications, multichannel giving, sustainer donations, and of course, Facebook fundraising.

Target Audience

Anyone interested in building, or brushing up on, their donor stewardship skills.

Presenters

Erica Waasdorp, President, A Direct Solution

Erica Waasdorp is President of A Direct Solution, located on Cape Cod, Massachusetts. Erica lives and breathes direct response and fundraising and can be considered a Philanthropyholic. She works with non-profit clients all over the country as well as internationally, helping them with their appeals, monthly giving, grant writing and PR. She is also the former US Ambassador for the International Fundraising Congress (IFC), www.resource-alliance.org

Erica Waasdorp published one of the very few books on monthly giving, called Monthly Giving. The Sleeping Giant. She recently created the Monthly Donor Road Map and several e-books to include the Top 7 Questions about Monthly Giving and the Monthly Donor Retention Play-Book. She also co-authored the DonorPerfect Monthly Giving Starter and Marketing Kits. Erica regularly blogs and presents in person and via webinars on appeals, direct mail and monthly giving. Erica is a Master Trainer for the Association of Fundraising Professionals (AFP) and she is currently working on her next book On the Road to Monthly Donor Success in One Hour or Less!

Maureen Wallbeoff, Practical Wisdom for Nonprofit Accidental Techies

A resident of Cape Cod MA, Maureen is a digital strategist and technology coach. She has been working nonprofit tech since the first computers arrived at her nonprofit organization in the mid-1990s. In 2008, she opened the doors to Firefly Partners, and served hundreds of nonprofit organizations with digital strategy and website design services.

In 2018 she started a solo consultancy focused on providing solutions and support to nonprofit staff who are struggling to solve their nagging technology problems. Maureen knew that most nonprofit ‘accidental techie’ staff are feeling overburdened and underserved by systems and software. They aren’t confident in their ability to buy and use the right platforms. In addition to her work with clients, Maureen has authored two guides on nonprofit engagement software, blogs at her website, and answers questions about technology live on Facebook every Friday afternoon. She has led dozens of workshops around the country and is an expert trainer for Idealware and TechSoup.

meetmaureen.com | maureen@meetmaureen.com | 508-744-3366


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MetroWest Medical Center's Medical Arts Building

85 Lincoln Street

Framingham, MA 01702

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