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2nd & 4th Wednesday of each Month at Noon EST

Cost is FREE

All are invited to participate

2018 Webinars

3/28/18: Risk Management for Food Entrepreneurs

You've worked long and hard to launch your specialty food business. Folks love the product and you're picking up more sales every month and even have a major retail chain interested in test marking your product in several of their stores. But you could lose your business, possibly your other tangible assets, and even your good name if you don't cover the five big areas of risks for Food Entrepreneurs. This session will look at what constitutes those risks, how to avoid them, and what actions to take if your business gets caught up in a bad situation.

4/11/18: Legal Implications of Pesticide Drift

Blowing in the Wind: Legal side of Pesticide Drift. Have you seen the news about drift damage wreaking havoc across South? Have you seen the stories in Maryland of wineries and other specialty crop operations being severely damaged by pesticide drift? Pesticide drift damage can not only have economic costs but can also result in litigation. We will review the current state of pesticide drift litigation and what sprayers and producers need to be aware of if involved in litigation.

4/25/18: Small Flock Management- Getting Started with your Backyard Flock

Small flock production on the rise in the United States. It is so important to explore the many aspects to raising a backyard flock before you purchase your first chick. This webinar will teach the essential of housing, feeding, water, zoning, regulations, animal husbandry, biosecurity and much more.

5/9/18: How to Avoid the Probate Process

Discusses the process of probating a will and some of the negative impacts of probate, and then provides examples of other farm succession/ estate planning legal tools that can help farmers avoid the probate process if that is the best option for their operation.

5/23/18: Food Marketing Trends

Consumer food choices are constantly changing. Yet, some components of their choices, such as quality, value, and customer service should never be neglected. As we head into the summer session, let's look at what food trends have surfaced so far in 2018 and how that affects your product offerings and marketing strategies. Knowing what's "hot" and "what's not" could seriously affect your bottom line.

6/13/18: Holy Hashtag

Holy Hashtag! First "# "was a number sign, then a pound sign, now its a hashtag? Why are #hashtags important and why are they used on some social media platforms and not others? We'll unpack the symbol and have you hashtagging like a pro in hashtag heartbeat!

6/27/18: Facebook Promotions

Facebook Promotions. Not everyone who likes your Facebook page sees your posts on their newsfeeds. Typically only 3-5% of your page fans see your content. That's right! Facebook changed the algorithms. Now, the only way to assure maximum visibility is to promote your page, post or events. The good news...for very little money, you can really pack a punch. We'll review strategic ways of promoting your content including some free techniques!

7/11/18: Stress Management on the Farm

The truth is that farming is hard on both your physical and mental health. Explore a variety of self-care tips to protect your health and sanity as a farmer. Dig into practical and empowering stress-reduction techniques to incorporate into your weekly routine during the busy growing season.

7/25/18: Farm Transition Taxes and Medicaid Estate Recovery

An overview of the new federal estate tax laws, and other related tax issues. Provide examples of how to determine if your farm estate could trigger federal estate tax limits and state's (Maryland and Delaware) gift, estate, and inheritance taxes. This includes what the cost of paying taxes might be or the cost of any income tax that may be paid if the farm is sold instead, and provide examples of legal tools that could be used to help prevent a high tax burden on farm estate heirs. Then, we will also discuss longterm healthcare and how to avoid the state's recovery for any healthcare assistance.

8/8/18: Understanding Credit and Credit Scores

Understanding credit is as important as knowing when to plant your crops. Credit defines your trustworthiness in repaying your debt. This webinar will provide an overview of how credit is used in your everyday life. Knowing how to obtain your credit report and correct mistakes are important steps in improving your credit score and reducing the amount of interest you pay on loans. It is also an important step in protecting you identity. Join us to develop a greater understanding of credit, how it impacts your life, and steps you can take to improve your credit score.

8/22/18: An Overview of the Resource Stewardship Evaluation Tool

The Natural Resources Conservation Service’s (NRCS) Resource Stewardship Evaluation Tool (RSET) is a new and voluntary service in conservation planning that evaluates an operation’s current conservation and management practices and compares them against science-based stewardship thresholds for five overarching natural resource concerns that evaluate the health of soil, water quality and quantity, air quality and wildlife habitat.

The results of the evaluation are provided in an easy-to-read graph showing how producers' decisions affect the well-being of the natural resources under their care. Each individual producer can then see where their operation lies on the spectrum with regard to those specific resource concerns—whether that’s meeting the threshold, exceeding it, or identifying opportunities for improvements. RSET is a useful tool for recognizing current stewardship and conservation achievements, as well as identifying opportunities to improve conservation.

By using this tool, NRCS can help answer field-specific questions for a producer, such as:

· How is the operation faring in terms of reducing erosion and increasing soil organic matter?

· How is the operation doing with water management and preventing nutrient run-off?

· What about curbing net greenhouse gas emissions and opportunities for improving habitat for wildlife?

9/12/18: Soil Maps for Production Agriculture

The US started mapping soils as a resource over 100 years ago. These maps have data for everything for production agriculture to engineering principles. Learn how to search for your soil types and what they may indicate for crop production without needing an advanced degree.

9/26/18: Farm Recordkeeping

Recordkeeping is a necessary skill for all business owners. Farm records inlcude everything from financial to production. This session will provide some ideas on recordkeeping practices as well as organizing records for farm enterprises.

10/10/18: Smart Choice Health Insurance Basics

Choosing the right health care insurance plan is important and can prevent large unexpected health care expenses. This webinar will increase your understanding of health insurance and provide strategies for selecting a health care plan that will meet your health care needs and your spending plan.

10/24/18: Preparing Your Marketing Efforts for the Holidays

Retailers seem to launch into the holiday marketing mode earlier each year, with most starting even before Halloween. We can take a page from their playbook and plan ahead too, particularly our social media marketing plan for the holiday ahead. With the successes of BlackFriday, Cyper Monday, and sites like Amazon Prime Days, shoppers are relying more and more on digital marketing messages and on-line shopping platforms to make their seasonal and holiday purchases. Now is the time to develop a social media marketing plan and benchmark implementation dates to capture the largest portion of market sales possible.

11/14/18: Farm Lease Agreements

A large number of farmland is leased in the Delmarva region with much of it being done on a handshake deal. Understanding leasing laws and developing a written lease can work to improve the landlord-tenant relationship and provide record for future parties to understand what was agreed upon. Join Paul Goeringer as he highlights many of the laws and other issues that will go into developing a farmland lease.

11/28/18: GMO

12/12/18: Using an LLC to Strengthen Your Farm Operation

Limited Liability Companies (LLCs) are a popular form of business entity or organization. There are a number of ways an LLC can be used to strengthen a farming operation, including but not limited to, limiting liability, defining family ownership interests and/or transition and succession planning. This webinar will provide you with examples of the potential pros and cons of utilizing an LLC in your farming operation and give you ideas to discuss with your individual attorney.

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