2017 Marion Downtown Window Decorating Contest

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Downtown, Marion VA

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Marion Downtown invites businesses with storefront windows to Light Up the Holidays and enter the annual Holiday Window Decorating Contest! The contest is a fun way to celebrate the Holiday Season, create a festive and beautiful downtown, attract visitors to downtown Marion, all while showcasing your business!

This is a free promotional opportunity for downtown businesses. Marion Downtown will coordinate the contest and promote participating businesses using select media outlets before, during, and after the contest.

Participating businesses will receive marketing materials to share with shoppers, encouraging them to explore the downtown and enjoy the many festively decorated businesses. Marion Downtown will also be inviting people to visit our downtown to shop and then to vote for their favorite storefront!

How it Works

Dust off your supplies and get ready! Decorations need to be in place by November 30, 2017 and should remain on display through December 31st as we will be promoting businesses through the New Year.

We will stop by before November 30th with marketing materials for you to use in promoting the contest and encouraging shoppers to vote for your business!

Between December 1st and December 15th, our secret panel of judges will be making the rounds and selecting the winners with the Best Holiday Window Decoration! So be sure your windows are bright and festive during that time.

This contest also includes a People’s Choice award. Once your windows are decorated, start your individual promotions both in the store and online and on social media! Let everyone know about your decorations and to vote for your business. Feel free to create incentives for people to visit your business and vote (giveaways, package deals, discounts, etc).

We will announce the winners of the Window Decorating Contest during the week of December 18th and continue to promote participating businesses through the end of the year.

Participating businesses will have a chance at winning a basket full of Marion goodies, as well as cash prizes. (The gift basket can be used for promotional purposes, customer appreciation, employee appreciation/recognition, etc.)

Prizes for the Holiday Window Decorating Contest are:

Best Holiday Window Decoration
1st Place – Marion Gift Basket and $100
2nd Place – $75
3rd Place – $50

People’s Choice Award – $50

To get you started here are some tips for decorating your windows

  • Make sure your windows are CLEAN inside and out as well as sills and frames.
  • Keep your window lights on until at least 10 PM. Use a timer if necessary. It is important to keep Downtown bright and festive through the evening. It is also essential for the judges to properly view your entry during the evening hours.
  • Windows should be attractive both during the daytime and at night.
  • Try using color, movement, and unusual materials for maximum effect.
  • Have fun! This is a great way for business owners and employees to get together and have fun during the holidays.

Remember, Go online and sign up for the Marion Downtown's Holiday Window Decorating Contest and help make downtown Marion a fun place to shop this Holiday Season!


If you have any questions about the Window Decorating Contest, contact Olivia McDonald, Executive Director of Marion Downtown at (276)783-4190.

Thank you for helping make downtown Marion America's Coolest Hometown!

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