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2017 ATLANTA IN-HOUSE xCHANGE | FEBRUARY 9, 2017 | 8AM

2017 Atlanta xCHANGE

The Fulcrum Agency with SCAD

Thursday, February 9, 2017 from 8:00 AM to 4:00 PM (CST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Creative Leader $395
"IMPORTANT NOTE: This event is exclusively for creative, marketing, and business LEADERS from agencies and corporate organizations. Tickets sold to other individuals will be refunded. Email adam@thefulcrumagency.com for more information.
Feb 9, 2017 $395.00 $0.00

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Event Details

You either affect change or risk being changed by its effect

xCHANGE is a revolutionary conference supporting creative executives as they transform their environments through design-driven business strategy. We bring a cutting-edge, immersive program to the intersection of creative leadership and brand building. Our regional xCHANGE events are by invitation-only, only 42 creative leaders are allowed to attend these exclusive meetups. You can request an invitation, here.


 

Be a part of this momentous event! Top design executives, invited from influential corporations and agencies, will gather for a refreshing afternoon of networking with peers as well as thought-provoking presentations from leading industry experts. You’ll leave xCHANGE with a new collaborative network and a new approach to evolving business models rooted in design strategy.

Who should attend?

Creative leaders and design thinkers in the midst of business transformation.
Appropriate titles include:

  • CMO
  • CCO
  • CEO/DEO
  • Creative Director (all levels)
  • Design Manager
  • Art Director
  • Innovation Leader
  • Marketing Director
  • Product Manager
  • Content Director
  • Head of Design

 


We’ll bring in extraordinary keynote speakers to offer you on-point best practices and stimulating ideas. Meet facilitator Jeni Herberger, a creative mentor and trailblazer known for her perspectives on pushing business strategy and presenting insights on leveraging the power of design. Guest presenters will share stories, tools, and methods for gaining the design advantage.

What will I learn?

  • How to push creative at the highest level, and frame design as a strategic partner for your organization
  • The top challenges local design leaders are facing in their organizations, and how they are solving them
  • The story of a local design thinking champion, and how they optimized design strategy to propel their brand
  • New perspectives on how to transform your organization

Registration opens at 9:00am. Breakfast and beverages will be served as you spend time getting to know your fellow creative leaders.

The program itself is a mix of inspirational mainstage talks, roundtable discussions, breakout sessions, IBM Studios tours, and plenty of time for networking. This is an exceptional opportunity to connect with like-minded colleagues and walk away with a strategic approach to super charging your design team.

xCHANGE will close with “Happy Hour”, we encourage all of our guests to take this opportunity to build deeper relationships with fellow attendees.

Here is a peak at the program:

8am
Registration

9am
Welcome remarks + speaker

10am
Roundtable discussions

12pm
Catered Lunch

12:30pm
Speaker

1pm
Studio Tours + Creative Labs

2pm
Keynote speaker + workshop

4pm
Happy Hour


 

Have questions about 2017 Atlanta xCHANGE? Contact The Fulcrum Agency with SCAD

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When & Where


Savannah College of Art and Design
1600 Peachtree St NW
Atlanta, GA 30309

Thursday, February 9, 2017 from 8:00 AM to 4:00 PM (CST)


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Organizer

The Fulcrum Agency with SCAD

The Fulcrum Agency is an agency dedicated to empowering, connecting, and advising creative leaders.

How do we advise? We work with organizations to align business policy and creative processes making brands more effective. Our approach is tailored and the results are measurable. Through custom training, process refinement, strategic growth plans, and organizational overhaul, we enable deeply innovative environments where executives and creative teams are more collaborative.

How do we connect? Our events team brings together creatives at meetups across the world through our xCHANGE program. These are hyper-focused conferences for design leaders. Learn more at fulcrumxchange.com

How do we empower? In addition to our xCHANGE events, we create powerful content to keep creative leaders inspired and informed. Check out our latest project, Design Story, a podcast talking about design and how it shapes the world around us. Join host Jeni Herberger as she talks story with today's most brilliant creative minds in this bi-weekly podcast. Subscribe on iTunes!

 

CONTACT THE ORGANIZER

 

Contact our managing partner, Jeni Herberger, for details on how we can help you.

THIS EVENT IS PRODUCED IN PARTNERSHIP WITH IBM AND ADOBE SYSTEMS. WE OFFER A SPECIAL THANK YOU FOR YOUR INVOLVEMENT.

  Contact the Organizer

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