2013 AAJA-LA Media Access Workshop (4/21)
Sunday, April 21, 2013 from 10:00 AM to 12:00 PM
Presented by Asian American Journalists Association – Los Angeles chapter, in partnership with KPCC, Southern California Public Radio
When: 10:00 a.m. to noon on Sunday April 21, 2013
Where: Crawford Family Forum at KPCC, 474 S. Raymond Avenue, Pasadena
LIMITED SEATING + RSVP required by Thursday, April 18 on Eventbrite
What: Please join us for a session for community groups to learn how to pitch their stories to the media and to get their news covered.
Meet with journalists and trainers in print, broadcast, online media and public relations. Step by step, how does the press select stories to cover? What’s a pitch, and what kind of pitches catch the attention of decision-makers? How do you make a local story appeal to national media? How can you help journalists gain access to and understand diverse communities, diverse issues?
The workshop will include specific examples, case studies as well as allow participants to break into small groups, with a trainer guiding a conversation in each group. Attendees may want to bring specific ideas and issues to brainstorm within your group and with our speakers.
- Ashley Dunn, Los Angeles Times
- Jay Eckstein, KABC Channel 7
- Oscar Garza, KPCC
- Rachanee Srisavasdi, VENG Group
Moderator: Anh Do, Los Angeles Times
Do I have to bring my printed ticket to the event?
No, your name will be on the guest list.
When & Where
Asian American Journalists Association - Los Angeles Chapter
The Asian American Journalists Association is a national nonprofit educational and professional organization that owes its founding in 1981 to the vision of a small group of Los Angeles journalists.
Today, AAJA’s Los Angeles Chapter continues to promote the association’s four-part mission:
- To provide a means of association and support among Asian American and Pacific Islander journalists.
- To provide encouragement, information, advice and scholarship assistance to Asian American and Pacific Islander students who aspire to professional journalism careers.
- To provide to the Asian American and Pacific Islander community an awareness of news media and an understanding of how to gain fair access.
-To research and point out when news media organizations stray from accuracy and fairness in the coverage of Asian Americans and Pacific Islanders.
AAJA is a nonprofit organization with 501(c)(3) status.
Please visit: www.aaja-la.org