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14 Steps to Strategic Decision Making: Kennedy and the Cuban Missile Crisis

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Residence Inn by Marriott Boston Needham

80 B Street

Needham, MA 02494

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The 14 Steps to Strategic Decision Making

What we can learn from President Kennedy and the Cuban Missile Crisis

Making a decision in a family business is easy, the hard part is getting everyone on your team to buy-in and support the decision to make it successful.

In this multi-media presentation author Michael J. Tougias first chronicles the thirteen harrowing days of the Cuban Missile Crisis and then outlines the steps President Kennedy made to reach a decision on a course of action. Participants will take away persuasion and negotiation techniques that can help you win over others and methods of building credibility with your peers across generations. Tougias will help us discover why two very different mindsets must be utilized to reach your goal.

For more information about the event, please contact Koreena Geisler-Wagner, kgwagner@northeastern.edu | 617-373-3718.

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Residence Inn by Marriott Boston Needham

80 B Street

Needham, MA 02494

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