1-day "Digitising the Customer Journey for Higher Profits" workshop by auth...

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***SOLD OUT***

How to retain more customers without having to invest large sums, change your products or increase your staff?

Digitising the Customer Journey for Higher Profits is a workshop designed for anyone who is interested or responsible for building a digital end-to-end interface for customer interactions, and want to gain a more comprehensive understanding of how to digitise more effectively, and successfully implement into a company’s current business model.

Workshop: Maximum 20 People for Individual Support and Problem Solving Opportunities

Lunch and Parking included at the Hotel Panorama Resort & Spa, Feusisberg.


  • Build a digital vision to create a mission that has customer buy-in;
  • Develop a single view for your customers;
  • Make pragmatic approaches to link existing assets to new digital technologies for higher profits;
  • Build processes and use technologies that empower people to work more efficiently;
  • Construct effective investment rules and coordination mechanisms that improve efficiency;
  • Ensure employees are engaged in a shared digital vision for optimal implementation;
  • Initiate strategic plans to excel digitally in today’s marketplace.


  • Become the successful disruptor in your industry

  • Build an effective and efficient zero touch operating model

  • Grow revenues through new sales channels

  • Deliver real-time customer support that delights consumers while lowering costs

  • Bring products to market faster

  • Create greater client and employee loyalty through an always-on sales and support environment


8.30 - 9.00 Welcome to Participants & Networking

9.00 - 10.00 Understanding the New Shift in Customers’ Demands & Behaviors

10:00 - 10:15 Break

10.15 - 11:45 Digital Technologies Readiness Assessment

11.45 - 13.00 Lunch

13.00 - 14.00 “Scope vs Focus” Delivering the Digital Customer Journey

14.00 - 14:15 Break

14.15 - 16:45 Tools to Start the Digital Transformation Process

16:45 - Networking



Stephen J. Wright has been transforming companies into successful business models for over twenty years. Having served as CEO, COO and CIO at multinational companies such as Melita, Fibernet, Invitel and UPC, Mr. Wright now advises global corporations, governments, and universities on circular economy and digital innovation strategies for sustainable growth.

His passion for the convergence of digital and circular business strategies, leadership and automated process re-engineering has inspired him to build a bridge that takes into account the big picture and all the elements that are fundamental to drive businesses forward and stay ahead of their competition. Mr. Wright has helped numerous organizations reinvent themselves to a digital and circular model by sharing game-changing ideas based on sustainable operating systems, and showing them how to transform their processes, cultures, and products by producing value from within for expanded business growth, higher customer satisfaction, and operational excellence.

Mr. Wright is an investor in various high potential sustainable start-ups. Since 2016, he has also been a guest lecturer on leadership, business innovation, and financing to master students at the Universities of Applied Science in Lucerne and Zürich, Switzerland.



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