Growing a world-class race with data, analytics and social media
Set to max out the course at 7000 riders next year, Gran Fondo New York attracts athletes from all over the globe for a 110-mile adventure in the heart of Manhattan.
In this brief video, founders Uli and Lidia Fluhme share some of the ways they use Eventbrite’s data, analytics and social media integrations to drive registration, manage marketing, and build their business. Top highlights include:
- Quick, easy registration for athletes in a few simple steps
- Leveraging social media and enabling riders to see which friends are racing
- Real-time reporting analytics to track where riders are coming from
- Monitor the results of each marketing activity
Learn how Eventbrite can help you build a world-class race leveraging data, analytics and social media.