Wings of Hope: Eventbrite powers 58% growth in ticket sales

Breast Cancer Awareness RibbonWings of Hope Breast Cancer Foundation provides financial assistance to breast cancer patients for basic day-to-day living expenses when they need it most. They provide funding for medication, groceries, utilities, child care, housing, transportation and other basic costs. They also support other initiatives designed to help women heal from breast cancer, such as Breast Cancer Supportive Care Foundation programs and Tapestry Retreats. The Wings of Hope foundation, based in Calgary, is entirely volunteer-run. Nearly 100 percent of donations are directed towards the initiatives we support, ensuring the foundation’s efforts help as many women as possible.

For past events, registration was done manually by tracking ticket purchases via spreadsheet for the annual fundraising luncheon.

In 2012, Wings of Hope selected Eventbrite to modernize their online registration process by:

  • Creating a Convenient Attendee Experience
  • Helping to build their database through past and future events.
  • Offering multiple payment options with credit card or check.

Thus far, 58% of tickets were sold through Eventbrite’s promotional features for the 2012 luncheon, with 21 tickets sold through organizer profiles pages and 200 tickets sold through Eventbrite’s search and discovery functionality.

In addition, the Wings of Hope staff is entirely volunteer-based, and Eventbrite’s easy-to-use features and functionality are allowing staff members to focus on helping those in need, rather than event logistics. The staff reduced the time they spent on event management by 25%.

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