TIP: Create a sense urgency among your ticket buyers by offering early bird tickets at a special price.

From the event creation page, locate the Ticket Information box and select Add a New Ticket.

Enter the:

Ticket Type Title - this will be the name of the ticket as it appears on your registration page.

Early Bird Ticket Price - this is the special priced ticket when bought before a certain date.

Quantity Available - this indicates the quantity available of just this ticket type.

End Sales Date/Time - this will indicate when your early bird ticket sales will end.

Ticket Description - it's recommended to promote the early bird special here.

Create a general admission ticket type:

Repeat the steps above but this time select a ticket type start sales date/time.

This will indicate when the general admission ticket type should go on sale (generally right after the early bird ticket expires).

When you publish your event, both ticket types will appear but only the early bird ticket type will be available for purchase until the ticket type expires and then the general admission will only be available.