Joe Mathews, Founding Partner
Founder of the Franchise Performance Group, has over 20 years experience with such national chains as Subway, Blimpies, Motophoto, and Entrepreneur’s Source.  Mathews specializes in the area of franchisee recruitment, sales, and franchisee performance.  He is a regular presenter at IFA conferences and is an instructor with the ICFE (Institute of Certified Franchise Executives).  Mathews is author/co-author of four books, Street Smart Franchising with Don Debolt and Deb Percival, Franchise Sales Tipping Point with Thomas Scott,Developing Peak Performing Franchisees with Deb Evans, and Meaning of Life Project.
Joe@FranchisePerformanceGroup.com

Deb Evans, CFE 
Sr. Franchise Operations Consultant 
Deb spent 16+ years with Computer Explorers, the nation’s leader in technology education as an instructor, franchisee, and CEO.  As a  franchisee she was recognized as Top Producer, Mentor of the Year (2 years) and Franchisee of the Year. Deb specializes in franchise operations, franchisee relations, and social technology strategies.  Deb is co-author ofDeveloping Peak Performing Franchisees with Joe Mathews.  Follow Deb on Twitter @DebCE, find her on LinkedIn, Google+, Facebook and listen to her weekly radio show, Social Geek Radio where she discusses the use of today’s social technologies on the Web.
Deb@FranchisePerformanceGroup.com