Thursday, February 21, 2008 from 7:30 AM - 11:55 PM (ET)
Sponsorship: Under the Gun?
Making the right choice for your
organization
Sponsorship
Activation
With
so many opportunities out there, how do you determine the right sponsorship fit
for your organization? Learn how to leverage sponsorship to build your brand
awareness both internally and externally.
Learn the
answers to these questions: Why is sponsorship growing by leaps and
bounds? Does it make money? How? Who is doing a good job, who isn’t? Is
sponsorship delivering ROI? Or, is it just benefiting as the new kid on the
marcom block?
Best practices, measurement, case studies and tips for sponsorship targeting
and ROI make this panel the hottest exposé of marketing’s new battleground.
Bring an open mind, curiosity and questions, as leaders divulge, debate and
dialogue key insights and learnings. Don’t
miss it!
Our Panel:
Kim SmitherModerator:
Jim Warrington, President
Fantail Communications Inc.
Co-Chair Marketing Hall of Legends of Canada
Ticket Includes:
Bookings are considered firm unless cancelled 5 business days in advance. Substitutions allowed at any time.
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