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Event Details
Sponsorship: Under the Gun?
Making the right choice for your
organization
Sponsorship
Activation
With
so many opportunities out there, how do you determine the right sponsorship fit
for your organization? Learn how to leverage sponsorship to build your brand
awareness both internally and externally.
Learn the
answers to these questions: Why is sponsorship growing by leaps and
bounds? Does it make money? How? Who is doing a good job, who isn’t? Is
sponsorship delivering ROI? Or, is it just benefiting as the new kid on the
marcom block?
Best practices, measurement, case studies and tips for sponsorship targeting
and ROI make this panel the hottest exposé of marketing’s new battleground.
Bring an open mind, curiosity and questions, as leaders divulge, debate and
dialogue key insights and learnings. Don’t
miss it!
Our Panel:
Kim
Smither
Managing
Director
Octagon Canada
Jo-Ann
McArthur
President
McArthur Strategies
John Salt
Executive
Director
Multisport Canada
Martha
Buchanan
Sponsorship
Manager
Stratford Festival
Jim Tobin
Director
and Head, Marketing Services, Sponsorships & Brand Management
Scotiabank
Moderator:
Jim Warrington, President
Fantail Communications Inc.
Co-Chair Marketing Hall of Legends of Canada
Ticket Includes:
- Continental breakfast (Coffee, Juice, Fruit and Pastries)
- Networking
opportunities
- Connections to Toronto’s marketing and
business communities
Bookings are considered firm unless cancelled 5 business days in
advance. Substitutions allowed at any
time.
When & Where
Verity Club, Toronto Room
111-D Queen St. East
Toronto,
Ontario M5C1S2
Canada
Thursday, February 21, 2008 from 7:30 AM to 11:55 PM (ET)
Add to my calendar
Hosted By
American Marketing Association - Toronto Chapter
The Toronto Chapter has an impressive heritage in the Toronto marketing community, dating back to its origins in 1946. Our mission is to increase the impact and value of marketing in your business and connect you to Toronto marketing and business professionals and the world’s largest marketing community, the American Marketing Association.