Thursday, February 21, 2008 from 5:00 PM - 7:30 PM (CT)
Enthusiasts want to connect online with people who embrace their passions. The most passionate among them, the Brand Champions, are the catalyst that helps build your brand. Meeting the needs of Brand Champions requires thoughtful online strategies that leverage their passion for your brand and provide the tools to influence the online masses.
Drawing on experiences with Trek Bikes, Burton Snowboards, Old Town Canoe, Wolverine and Travel Wisconsin, Bryan Rasch will show how to create an online experience that stays fresh and compelling, and connects site visitors to your brand.
Such a deal: SAVE WHEN YOU START OR RENEW YOUR 2008 MIMA MEMBERSHIP!
A non-profit organization for education and networking within the interactive industry in Milwaukee. info@milwaukeeima.org
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