Systematic Innovation and Networking - First PDMA Event in Charlotte!

We take networking seriously and innovation is a lot of fun,
so what could be better than combining the two?

This will be evening of networking and innovation. The evening will begin with drinks, pizza, and business card exchange, then we'll get an introduction to Systematic Innovation, and then we'll split into teams and had some fun innovating some products. Those who have the best innovations will even win a prize!

About Systematic Innovation (SI): some call it innovation by templates and there is some truth to that even though on the surface the notions of templates and creativity appear to be an oxymoron. However, when you think about it, we may subconsciously use learned templates in our creative thinking anyway. SI techniques attempt to come up with such templates and they can be quite effective tools in stimulating creative thinking that result in innovative solutions. A most visible SI technique is TRIZ, a technique used by companies such as Ford, Procter & Gamble, Eli Lilly, 3M, and Samsung.

This session will be led by Mike Garten from BOLT Group and Shimon Shmueli from Touch360 .

Who Should Attend: Professionals at all levels who have interest in new product development and innovation techniques, including product managers, marketing managers, engineers, and designers. This event qualifies as two (2) professional development hours toward PDMA’s NPDP recertification.

Date:
Thursday, January 24, 2007
    
Time:
6:00 to 6:45 PM - Registration and networking
6:45 to 8:00 PM - Presentation and Playtime
8:00 to 8:30 PM - More networking

Location:
SouthPark Center
6000 Fairview Road, Suite 1200
Charlotte, 28210
Tel: 704-552-3660

Space is limited to 30 attendees. First come, first serve. No refunds later than 48 hours before event start time. Walk-ins accepted based on space availability.

Mike Garten is a Director of Project Management at BOLT Group, a product and brand development firm. Prior to that Mike was with IBM where he held responsibilities for the management of global product and software development programs at IBM’s AS/400 Connectivity Group as well as design and usability for banking equipment including self-service terminals. Mike holds a Bachelor’s Degree in Industrial Design from Ohio State University and a Computer Science Certification from UNC-Charlotte. Mike is an officer in the Carolinas Chapter of IDSA. He has been a speaker at leading educational and industrial institutions including Virginia Tech School of Architecture & Design, Savannah College of Art & Design, and the International Association of Business Communicators.

Shimon Shmueli is the founder of Touch360 where he leads product development, innovation, and design. Before that, Shimon was with IBM where he held various leadership positions among them as worldwide marketing segment manager for PC products, worldwide product line manager for the ThinkPad consumer notebooks and accessories, and leading development of innovative mobile platforms. Shimon was a co-founder and CTO at KeyNetica, a company that pioneered the use of the USB flash drive as a mobile platform. He also served as a marketing and business strategy consultant. Currently he teaches consumer behavior at Elon University School of Business. Shimon has been a speaker at various professional events, including the 2007 World Design Congress in San Francisco, the Taiwan Design Center in Taipei, and the MIT Forum in DC. Shimon holds MSEE and MBA degrees.

Thursday, January 24, 2008 from 6:00 PM - 8:30 PM (ET)

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SouthPark Center
6000 Fairview Road
Suite 1200
Charlotte, NC 28210

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