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Event Details
"Using Social Media as a Powerful Branding Tool"
This program will explore ways to leverage social media to brand an organization or product/service. If you are merely using LinkedIn, Facebook or Twitter as an “email service” you are missing out on monetizing the value of these powerful social media tools. The panelists for this session are the leading experts in in their fields and they will discuss them from a PR and branding perspective.
Panelists
- JD Gershbein (LinkedIn expert)
CEO
Owlish Communications
- Diane Rayfield
Identified by SEO Blog Daily as "one of the Top 25 social media experts to follow"
- Professor Barbara Iverson (Facebook expert)
Co-Editor and Publisher
ChicagoTalks.org
Moderator
- Deb Lawrence
Marketing/Public Relations/Communications Consultant
Community Media Workshop
SCHEDULE
11:30 am Doors Open / Registration
12:00 pm Lunch Served
12:20 pm Program Begins
1:30 pm Program Concludes
Come for a family-style luncheon and exceptional networking opportunities with some of Chicago's best and brightest communications professionals. (Vegetarian meals are available, request when registering.)
LOCATION & PARKING
Maggiano's Little Italy
516 N. Clark
Chicago, IL 60654
(valet parking is available)
FEES
"Late" registration applies after 5 pm on Friday before the event.
We cannot process online registration after 3 pm the day before the event. Walk-Ins (pay at the door) are welcome at the rates shown:
| |
Members* |
Non-
Members** |
Students
(w/current ID) |
On-time Registration
(by 5 pm on Friday before the event) |
$ 35 |
$ 45 |
$ 25 |
Late Registration
(after 5 pm on Friday before the event) |
$ 45 |
$ 55 |
$ 30 |
| Walk-in |
$ 50 |
$ 60 |
$ 35 |
*Only PCC members in good standing should register at the "member" rate.
**Non-members who register at the member rate will be billed for the difference.
CANCELLATION FEE
Cancellation policy: if you need to cancel your reservation, you must call the PCC office by 12:00 noon on the Monday preceding the program; otherwise an invoice in the amount of your registration fee for the event (as applicable) will be sent to you.
Where
516 N. Clark St.
(Use Banquet Room Entrance on Grand Ave.)
Chicago
Other Maps:
Hosted By
Publicity Club of Chicago
