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She Writes Knowledge FaireWednesday, May 26, 2010 at 6:30 PM (ET)New York, NY |
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Event Details
Ever feel overwhelmed by your authorpreneurial things-to-do list? Wish you could get all the information you needed quickly, efficiently and all in one place, AND do it while networking, seeing friends, drinking wine and nibbling on cheese?
Ye Olde (New) She Writes Knowledge Fair is for you.
For one night only, our hand-picked team of experts in publishing, book marketing, social media, website design, agent-advisement, editorial advice and much much more will be on hand and ready to advise you in a unique speed-consulting set-up, sort of like the publishing version of speed-dating. For just $12, you will be free to feast on a rich buffet of publishing-knowledge, all while hanging with your fellow She Writers in NYC.
Ask a big-time agent...
if you should leave yours, or how you should find one in the first place.
Ask a well-known website designer...
to take a look at your author site and give you feedback, or for tips on designing your own.
Ask an experienced email marketing guru...
when, how and how often you should send updates to your fans (or how to get some).
Ask a Twitter-tastic social media maven...
to tell you what, exactly, a Facebook Fan page is, and how to use it.
Ask a nationally-known book-event producer...
for her top five tips on producing a book event that sells.
Ask a Yale-trained financial wizard...
for her strategies for financial health and wellness for writers.
Ask a life coach...
why the heck you decided to become a writer anyway.
AND SO MUCH MORE.
(see below for the crackerjack team of experts who will attend)
WEDNESDAY, MAY 26TH
6:30-8:30
$12, with a limited number of tix available.
200 CHAMBERS STREET, 6TH FLOOR LOUNGE
And now, meet the team...
Sharon
Avnon, Designer
Sharon provides a complete array of graphic services for both
Web and print. She customizes each job based on budget and needs by
providing an honest advice, a creative approach and tailor-made
designs and products. Always responsive and reliable, she’s here to
enhance your visibility in style!
About Sharon Avnon
In her career as a graphic designer, some of Sharon’s more visible projects were created for Elizabeth Arden and Bliss. But she did the most fulfilling ones for an author who writes about motherhood and two young moms starting a small business. She now hopes to expand those experiences by increasing the media footprint and marketing reach of writers and others in the creative field. Sharon is married to a journalist and has two beautiful kids and a dog.
Wickham Boyle, Financial Planner
Wickham, also known as Wicki, offers personalized workshops geared toward
increasing understanding of finance and taking control of money issues through
intuitive approaches. Learn how to budget, control debt, master
taxes, and assume a sense of power in your financial life.
About Wickham Boyle
Wickham holds an MBA from Yale and has 30 years of experience in management and consulting, in such disparate fields as the theater, the government, and the stock exchange. She has taught at NYU and Sarah Lawrence, and is the co-creator of the Lower Manhattan Cultural Council's BFA (Basic Finance for Artists) program. Wicki's specialties: holistic finance, debt erasure, budgeting, and investments for those with creative brains.
Marian
Brown, Publicist
An expert in all aspects of publicity, marketing, advertising,
social networking, and special events, Marian works with both
first-time and established authors, creating personalized programs
to capitalize on each book and author's unique niche and message,
helping to find the largest and most satisfied audience.
About Marian Brown
Marian has 20 years experience working with major publishing houses including Alfred. A. Knopf, Basic Books, The Free Press, Pantheon, Henry Holt, Wiley, Houghton Mifflin, Doubleday, Simon & Schuster, and Bloomsbury. She has held upper-management positions in publicity, advertising, and editorial and now specializes in the areas of current affairs, fiction, narrative non-fiction, memoir, psychology, and pop culture.
Emily Epstein, Photographer
Whether shooting an author photo in a studio setting or utilizing natural light, Emily
strives to create personal and inspiring portraits. All sessions
include a pre-shoot consultation, online gallery, printed
portraits, and retouching. Images can be used in all mediums for
promotion of your book. Emily also has an extensive archive of
travel, documentary, lifestyle and conceptual images that are
available for book covers or illustration. You can browse them at
Corbis or commission derivative works.
About Emily Anne Epstein
Emily
Anne Epstein studied literature and film at Columbia
University. Her signature style infuses classical compositions with
modern aesthetics to create compelling portrait and documentary
photography. Emily works with periodicals such as The New York
Times, Newsday, Time Out, The Newark
Star-Ledger, The New York Post, and The Sydney
Morning Herald. Her work has been published in four different
continents.
Amy Fox, Screenwriting Consultation
Maybe you've always dreamed that your book will one day be on
the silver screen? Or maybe your book is already on its way to
becoming a film and you want to understand the process? Whether you
are considering adapting your own material, or just want to learn
how adaptation works, Amy can provide guidance as your writing
transitions from prose to script. She can provide instruction on
the craft of screenwriting, advice on navigating the film business,
and guidance on how to pitch your book as a possible film.
About Amy Fox
Amy is a
playwright and screenwriter whose work includes the Merchant Ivory
film Heights and plays that have been produced at theaters
in NYC, London, Tel Aviv, San Francisco, Austin, and elsewhere. She
is on the faculty of the NYU/Tisch Graduate School of Film and
Television, and has also taught at Brooklyn College, Gotham
Writers' Workshop, The Ensemble Studio Theatre, and New York Stage
and Film's Powerhouse Program. Her play One Thing I Like to Say
Is was a finalist for the 2006 Susan Smith Blackburn Prize, and
Summer Cyclone and Heights are published by
Dramatists Play Service.
Kathryn Gordon, Marketing and E-Newsletters
Kathryn specializes in unconventional
book marketing campaigns that make an impact and create a salient
and lasting impression with readers. She'll work with you to
identify your target audience and then develop and implement a
customized campaign to reach that audience, capture their
attention, and deliver the message. Email marketing is one of the most powerful ways to reach your
audience. With nearly 40 different templates, Kathryn can customize your
email to reflect your personality and brand. You can include your
ISBN, price, link to Amazon, author photo, a "download an excerpt"
feature, RSS, Facebook, and Twitter links, even a special offer.
About Kathryn Gordon
Kathryn is the founder of The Book Hook. Leveraging 20 years experience in executive positions in marketing and online marketing at major houses including Penguin, Simon & Schuster, Warner Bros/DC Comics, and iUniverse, and relationships with large entertainment-based companies like Fox, Paramount, Alloy, and MTV, she identifies multi-platform partnerships and forms alliances to extend a book’s reach.
Kate
Hanselman, Copy Editor

Kate offers quick, thorough copy editing for every kind of writing. From correcting semicolon usage to sorting out homonyms, Kate has a passion for grammar. Coupled with her patience and keen eye for detail, no word will be left misspelled. Kate is also available as a research assistant for every kind of writing, at any length. Whether unearthing hard-to-find information or providing a fresh pair of eyes on a draft, Kate’s approach is organized and thoughtful.
About Kate Hanselman
Kate, the other half of the She Writes intern dynamic duo, is a senior at Eugene Lang College, The New School for Liberal Arts, and will be graduating with a B.A. in Journalism in May 2010. She is currently the Editor in Chief of The New School Free Press, the university's biweekly, student-run newspaper, where she has previously held the positions of Copy Chief, Sports Editor, Reporter, and Photographer. She has researched and written about topics as various as crossword puzzle tournaments and horse racing.
Twanna A. Hines, Social Media Expert
Twanna can help you develop internal and external social media strategies to engage your target audience. She offers insights on web-based technologies including: blogs and micro-blogging (Twitter, Plurk, WordPress, Blogger and TypePad); social networking (Facebook, LinkedIn, Ning); social news and bookmarking (Google Reader, Digg, StumbleUpon); photos and video (Flickr, YouTube, Viddler, Picasa); as well as MeetUp.com, FriendFeed, wikis, and others.
About Twanna A. Hines
Twanna has 15 years online experience. She has written for print and online publications including The Huffington Post, Lifetime, Nerve, New York Press, and Fast Company. She has been mentioned in the Village Voice and New York magazine, and online at CNN, Gawker Media, The San Francisco Chronicle, EbonyJet, The Baltimore Sun, Vibe, and elsewhere. Her award-winning site, FUNKY BROWN CHICK®, was featured on AOL's Black Voices list of best blogs. She attended New York University, and received B.S. and M.A. degrees in sociology.
Carol
Hoenig, Event Production and Publicity

With innovative guidance, Carol will help you realize your book's full potential to garner sales. Bookstores aren't always the best place to seek publicity, so Carol explores other opportunities that make sense for a particular book, as well as writing press releases, assembling press kits and sending them to media outlets, pitching venues, and setting up events.
About Carol Hoenig
Carol is a fulltime freelance writer and publishing consultant, which includes ghostwriting, editing, and event planning. Her novel Without Grace was awarded the Silver Medal for Book of the Year 2005 by ForeWord magazine, and her book The Author's Guide to Planning Book Events was given the Gold medal by ForeWord for Book of the Year 2007 in the category of writing.
Erin Hosier, Literary Agent
Once you have an amazing title and a strong first chapter of your novel or book proposal, the most crucial piece of any submission to an agent is your query letter. Erin Hosier can help shape your pitch into something that will help get your pages read by reputable agents. She offers advice on title, tone, what not to say in your query, the etiquette of the multiple agent submission, and a list of agents who excel at sales in specific categories. She can provide behind-the-scenes advice and let you know your options in the event an agent isn’t necessary.
About Erin Hosier
Erin has been an agent for 10 years at The Gernert Company and Dunow Carlson & Lerner, where she has sold both fiction and a variety of narrative, practical, and illustrated nonfiction to major publishing houses in NYC and around the world. She is especially interested in the following categories: memoir, sociology, biography, art, the performing arts, pop culture, health, science, and humor. She currently cohosts the monthly reading series "The Literary Death Match" in NYC at the Bowery Poetry Club.
Molly
Lyons, Literary Agent
Are you looking for an expert eye? Whether you’re working on an
essay, novel, or non-fiction project, Molly can help bolster the
work’s strengths and help pinpoint and fix its weaknesses. She
offers manuscript development and editorial consultation and aims
to help you produce a work that is meaningful and reflective of
you.
About Molly Lyons
Molly began her career as a magazine editor and writer before joining Joëlle Delbourgo Associates, Inc. where she represents a wide range of fiction and non-fiction. Her background allows her to bring a well-rounded and unique approach to agenting—from developing her clients’ manuscripts and proposals, to positioning them in the marketplace, to helping shape their literary careers.

Courtney E. Martin, Social Media Expert and Blogger
Whether you're a writer craving an online platform or a jumpstart on your book proposal, a nonprofit executive director who wants a bigger reach, or an organization looking to involve younger women in a conference, Courtney's your gal for gaining exposure via the Internet.
About Courtney E. Martin
Courtney is a writer living in Brooklyn. Her next book, Do It Anyway: The Next Generation of Teachers, Advocates, and Activists, will be published in 2010, as will her co-edited anthology CLICK, on moments when young women became feminists. Courtney is an editor at Feministing.com, a member of the Women’s Media Center, and a Senior Correspondent at The American Prospect, as well as a communications consultant with social justice nonprofits nationwide. Past and current happy clients include the National Council for Research on Women, The Ms. Foundation, The Women’s Funding Network, and the Bartos Institute for the Constructive Engagement of Conflict, in addition to many individuals.
Amanda
Moon, Editor

Amanda provides you with a thorough analysis and edit of your manuscript, proposal, op-ed, magazine article, or chapter to address flow, structure, tone, argument development, and more. She often works with first-time authors and academics looking to move into the trade market. Amanda will help make your writing accessible and engaging, and tackles anything from the kernel of an idea to a manuscript that needs a final polish.
About Amanda Johnson Moon
Amanda has worked as an editor in the publishing industry for over ten years. She began her career as an intern at Yale University Press and Writers House. She has served as an editor at Palgrave Macmillan and Basic Books. She has worked with authors including Deborah Siegel, Alice Miller, Tony Wagner, Mary Daly, John Merrow, Henry Giroux, Leonard Sax, Malina Saval, Nancy Rappaport, Sue Barry, and Andrea Tone. She has acquired, edited, and managed many award-winning and positively reviewed books for the trade and academic markets in psychology, women's studies, education, science, memoir, and more.
Rebecca
Rodksog, Life Coach

Through her experience with professional Consulting, Coaching, and Project Management, Rebecca can help you expand your writing business in concert with your own personal and professional growth—distilling the mission of your work, developing a business plan, and creating supplemental materials, workshops, and events that utilize your content to its fullest. In addition to acting as a guide, Rebecca can also oversee the execution and management of any development efforts.
About Rebecca Rodskog
Rebecca is a seasoned change management consultant who lovingly guides individuals from Point A to Point B on their path to growth and fulfillment. With energy and quick wit, she applies her experience working with large organizations to the more personal challenges of individuals. She works with you to understand your unique situation and design a customized action plan. Rebecca is also a featured writer on the blogs NYC Moms and The Well Mom, an actress, and a mother of two.
Sarah Saffian, Editor

Sarah offers individual consultation at every stage of the creative process. Have a completed or partial manuscript on which you’d like thorough written comments? An outline that needs shaping? Amorphous ideas that you’re eager to explore one-on-one? A hankering for a private tutorial in memoir or journalism? C’mon down!
About Sarah Saffian
Sarah is the author of the memoir Ithaka, which was widely and favorably reviewed and is a decade in print. Sarah has written and edited for publications including The New York Times, The San Francisco Chronicle, Entertainment Weekly, The New York Daily News, and Slate, and has taught memoir and journalism at the Iowa Summer Writing Festival, the New School, and elsewhere. She has been a writer-in-residence at the Millay Colony and the Atlantic Center for the Arts, and is currently working on a novel.
Sarah Wilson, Publicist
Sarah works with her author clients to implement highly targeted and effective public relations and marketing communications in the midst of a rapidly changing and digitizing media and publishing landscape. She works with fiction and non-fiction titles, and has watched her book promotion projects climb the bestseller lists as well as head for TV and film.
About Sarah Wilson
Sarah leverages her national network of strategic partners to build bridges across a wide variety of stakeholders, audiences, and clientele. She was an early participant in Ferrazzi Greenlight Consulting’s Author Coaching Program as well as Jane Atkinson’s “The Wealthy Speaker” Coaching Program. Sarah has an extensive marketing, public relations, and business development background, holds a BA in Economics & Political Science from SUNY Albany, and has worked toward an MA in Economics from Boston University.
When & Where
200 Chambers St.
6th Floor Lounge
New York,
NY 10013
Wednesday, May 26, 2010 at 6:30 PM (ET)
Add to my calendar
Hosted By
She Writes (www.shewrites.com)
She Writes is the leading online destination for women writers today. Since its inception in June 2009, more than ten thousand women writers from more than thirty countries and all fifty states, including many bestselling and award-winning authors, have been sharing support, organizing their knowledge, and doing business on She Writes. A unique community where women writers can create networks and get the services and support they need to make every stage of their writing lives easier, She Writes is a business on a mission: to forever transform the landscape in which women write, publish, and read. She Writes is the brainchild of founder Kamy Wicoff, an author and salonniere based in New York City and Deborah Siegel, an author and blogger.


