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Thursday, September 20, 2007 from 06:00 PM - 08:30 PM (GMT)
London
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Wisdom of crowds versus cult of the amateur?
According to Richard Stacy, a Director at Publicis Consultants, there is no doubt that the rise of social media represents a revolutionary shift - as power and influence moves away from the traditional “cultural gatekeepers” into the hands of individuals. Some people see this as dangerously threatening to the fabric of society (notably Andrew Keen in his recent book “The Cult of the Amateur“). Others see it as representing a positive challenge to established interests, favouring the view that collectively “we” can do a better job of informing, engaging and entertaining “us” than the old establishment could, often citing the concept of the Wisdom of Crowds as proposed by James Surowieki in his book of that name.
Wherever you sit in this debate - it is clear that this is an important debate to have - because even if you don’t agree with Andrew Keen, that doesn’t mean that there is room for complacency. There are things we need to do or be aware of in order to ensure that the Wisdom of Crowds prevails.
This session will be a discussion on this - starting with a short summary of the views from both camps - and hopefully resulting in some thoughts and ideas that we can take forward.
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Social Media Club hosts conversations that explore key issues facing our society as technologies transform the way we connect, communicate, collaborate and relate to each other. The Club's primary mission is to promote media literacy, promote standard technologies, encourage ethical behavior and share best practices. We are active across the U.S. and Canada and expanding globally.
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