With a proven ROI of $43 for every dollar invested (DMA, 2009), email marketing is one of the most cost effective ways for businesses to stay in touch with customers and build long-lasting and profitable relationships.

This is great news for small and growing businesses, who need to get their messages directly to targeted audiences.

Don't miss this real life example of how a small business slashed their marketing costs and skyrocketed their results - join us and learn how your company can too!

This webinar features Melanie Attia, Product Marketing Manager for Campaigner and Elaine Bolle, Chief Marketing Officer for Clinical Research Site Training (CRST). 

As a user of Campaigner, Elaine will showcase how email marketing has enabled her company to build stronger relationships with its customers, leading to dramatic business improvement and growth. Prior to using email marketing, her costs averaged about $1 per direct mail piece.  Since switching to email marketing for 100% of its marketing, CRST’s costs dropped to pennies a piece. CRST significantly improved its marketing effectiveness--reaching the right customers with the right message at the right time--and its efficiency--achieving targeted positive results at a lower cost, profitability.  

 We hope to see you there!

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