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Intro to Basic Search Engine Marketing (SEM)
Wednesday, January 23, 2013 from 6:00 PM to 8:00 PM (EST)
Starting a company or thinking of starting one? Here's your opportunity to get an understanding of the basic Search Engine Marketing (SEM) concepts you need to get noticed.
Our instructors, Connie Ross (Associate Director at Empower Media Marketing) and Tim Metzner (Startup Marketing Consultant & previous VP of Marketing for Sparkpeople.com) will be leading a conversation on best practices.
SEM includes both paid search results (using tools like Google Adwords or Microsoft adCenter) and organic search results (SEO). Both topics will be covered and there will be an opportunity to ask questions related to your entrepreneurial efforts.
Tickets are free but limited and the class will be held at Cintrifuse.
When & Where
Cintrifuse is a Cincinnati-based organization that proactively links entrepreneurs with strategic businesses, research institutions, mentors and investors to help successfully launch high-growth startups. We work to coordinate the activities, resources and programs of the region’s innovation ecosystem by connecting incubators, accelerators, investment sources, organizations and other resources to maximize information sharing. We have harnessed three core elements to develop a sustainable innovation economy: Access, Place and Fund.
Cincinnati offers world-leading knowledge, experience and leadership in Life Sciences, Consumer Understanding/Analytics and Consumer Products markets. At Cintrifuse, we share the desire to innovate, thirst for continuous learning and benefits of collaboration. Cintrifuse members have priority access to global industry leaders, a path to product testing opportunities and early review of emerging technology. As our Members’ businesses mature, our team, partners, and mentors offer a full range of content and programming to assist with talent recruitment and retention, investment sources, customers, revenue and exit opportunities.
Cintrifuse, which launched in July 2012, has an interim space downtown Cincinnati while we build out a 38,000-square-foot urban campus to occupy space in Cincinnati’s historic Over-the-Rhine community. This collaborative workspace offers a web of supportive services designed specifically to help high-growth startups. It includes but is not limited to other innovative startups, programs, mentors and business consultants. Learn more about our current members and flexible workspace solutions.
The Cintrifuse Early Stage Capital Fund I, LLC, a venture capital fund of funds, closed $40 million in December 2012. Our target fund size is $50 to $100 million and will invest in regional and national early-stage venture capital funds. The Cintrifuse fund will target venture firms with focus areas that align with our strategic funding partners interests in Life Sciences, Consumer Goods and Services, Technology and Energy. The Cintrifuse fund is a for-profit fund managed by Cintrifuse Fund Management, LLC, a wholly-owned subsidiary of Cintrifuse.
Hey there, glad you'll be joining us to learn all about Search. See you at Cintrifuse on Wednesday, January 23, at 6pm!
Here's some interesting reading before class:
Just a note:
- Pizza dinner will be provided.
- Street parking is FREE after 6pm.