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Event Details
In today’s tight economy, squeezed sales staff find it even tougher than usual to sell to customers who more closely watch their shrinking budgets.
If you are not landing the sales you should be at the price you deserve, you may be failing to communicate your product’s value.
Find out how to sell more with fewer sales resources by moving up to high-maturity Selling on Value, where customers buy more because you convincingly communicate and deliver REAL ROI Value from the customer’s perspective.
Many sellers, buyers, and decision makers have difficulty using ROI effectively. Most are stymied from the start by the often daunting and confusing calculations. While the formulas are important, focusing on the math can distract from the far more important linking to value.
This Webinar shares a case history of how ROI Value Modeling™ turned seemingly suitable but ineffective sales messages into ones that customers buy.
You’ll see how you too can use this powerful methodology’s three key tools to attract and convince customers your product solution is for them.
Join us in this Webinar to learn how to use:
- Three Case Study Examples
- Problem Pyramids™ to identify what prospects truly value.
- ROI Value Maps™ to link your solution’s differentiating features to the prospect’s REAL requirements.
- ROI Value Dashboards™ to substantiate quantified tangible and intangible ROI benefits your prospect believes and values.
Registrants also receive the informative reference whitepaper “Value Selling Maturity Level.”
Enroll early, classes are limited.
About your instructors
Anthony Sarno is founder and President of ProveIT.net, LLC. ProveIT enables buyers and suppliers to quantify, communicate, and prove the value of technology solutions by providing credible value justification business cases that foster continuous improvements. Mr. Sarno is a contributing editor (“The ROI Review”) for Contact Professional magazine.
When & Where
Virtual
Tuesday, January 5, 2010 from 1:00 PM to 2:00 PM (ET)
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Hosted By
ProveIT
ProveIT provides REAL ROI™ tools, training, and advisory services, including: ROI Value Modeling™, ,ROI Value Strategy, ROI Value Buying™, and ROI Value Selling™ www.proveit.net