The human brain tends to think along pre-determined linear thought pathways, which can inhibit true innovation and creative exploration. 'Thinking wrong' is about breaking those biases and synaptic pathways to generate a lot of potential solutions before you select and execute one.

Future developed 'How to Think Wrong' for those interested in exploring unique methods in creative problem solving. Our creative-minded audience will be exposed to techniques for breaking out of their comfort zone and embrace randomness, chance, and wrong answers to come up with unexpected ideas. 

Marc O'Brien is a social designer, nomad, optimist, cyclist, and VCU Alum. As part of Future and Project M, he uses his design background to generate and execute projects for the greater good. Along with social entrepreneurship, teaching, and creative collaboration, he facilitates Think Wrong workshops around the world with fellow designers, students, and other engaged individuals. He helps demonstrate different approaches by seeking and solving the new and existing challenges of today.

Your task: Bring an open mind and a desire to make something good happen in RVA. With a broad subject provided as a guideline, attendees will be tasked to produce a completed project following class. The goal for the workshop is to address a problem or issue and come up with a product/campaign based on those unexpected ideas. How will you think wrong to do right?

ABOUT SHOP CLASS
Join us for the second annual SHOP CLASS series, a four-session mashup of innovative thinkers, innovative doers and curious bystanders. SHOP CLASS is designed to showcase Richmond’s creative best and push new thinking by blurring the lines between creator and creative minded.

All classes are free to attend, but space is limited & advance registration is required.

POST-EVENT SOCIAL
Each SHOP CLASS session will be held from 5:30 until 7:30, but participants are encouraged to migrate next door to The Camel afterwards to continue socializing.