Workshop

Beyond Three Generations: How to Get There & Move Forward with Gaia Marchisio

27 July 2012, Bangkok

FBN Asia and the Business Families Institute @ Singapore Management University are co-organising a series of family business events activities led by Associate Professor Gaia Marchisio, Department of Management and Entrepreneurship, Coles College of Business, Kennesaw State University, USA.

The schedule and other details are as follows:

Date/Time: Tuesday 27 July 2012 / 9 am to 12 noon (Tea break / Lunch provided)

Venue: Pegasus International UniCenter
Multi-Function Room, Level 4 of Pegasus
2/2C Van Phuc Diplomatic Compound, Kim Ma Street
Ngoc Khanh Ward, Ba Dinh District, Hanoi City

Registration fee:
Complimentary for FBN Asia members
US$40 for non-members

SYNOPSIS

Beyond Three Generations: How to Get There & Move Forward

Families put energy, time and resources into their businesses to make them successful for their members, employees, clients, and the overall community.  But sometimes, in spite of all these efforts, there is a worry that the oft-heard myth that very few family firms survive from one generation to another, and that only 3% will get to the third generation, may come true.

How do we challenge these unfavourable odds, and make all the exertion worthy?

By attending this workshop, participants will learn about the most common risks affecting family businesses, and what kind of “antibodies” both the business and the family need in order to survive and prosper over generations; and how they can develop them.

About Gaia Marchisio

Gaia is currently a tenured Associate Professor of Management at the Coles College of Business, Kennesaw State University, where she is also a Faculty Associate of the internationally-acclaimed Cox Family Enterprise Center.  At the Coles College, Gaia created several curricula for family business classes, and teaches undergraduate and MBA courses on family business, management and behavioural sciences, and consulting services.Currently, she is also a visiting faculty under Business Families Institute at Singapore Management University (BFI@SMU).

Gaia has extensive experience facilitating tailored workshops and seminars informed by her unique mix of academic knowledge and practical experience in family business, management, organisational behavior and entrepreneurship. She is a fourth-generation successor to an Italian family-owned business.  She holds a BA degree from Bocconi University (1998) and a PhD in corporate entrepreneurship in family business from Universita' di Pavia (2005).

Before joining Kennesaw State University, Gaia worked at SDA Bocconi School of Management and Bocconi University, where she taught Strategic Management and Family Business classes. She also collaborated with the Italian Association of Family Firms (the Italian FBN Chapter) in its research and training initiatives, focusing on the developing of the Next Gen group. She is an active member of FBN International and has worked with family businesses in Europe, North and South America, Caribbean, Asia, Australia and New Zealand.

About BFI@SMU

The Business Families Institute at the Singapore Management University (BFI@SMU) is a distinctive initiative to develop strong, successful business families by providing thought leadership to advance the study of business families in Asia through research, teaching and outreach.  A unique collaboration between SMU, enterprising business families in Asia and strategic alliance partners, BFI@SMU seeks to develop a long-term sustainable network to strengthen the impact and influence of these families and their enterprises across generations.  The Institute adopts a multi-disciplinary, consultative and interactive pedagogy that will address the needs of business families, as well as empower, support and grow the foundation of family enterprises, with an emphasis on Asia.

The Singapore Management University (SMU) was incorporated in 2000 to nurture leaders and entrepreneurs who will meet the demands of the global economy. SMU is home to more than 7,200 students and comprises six schools: Business, Accountancy, Economics, Social Sciences, Information Systems and Law. Collaborations with leading institutions include The Wharton School, Carnegie Mellon, the University of Pennsylvania and the University of Chicago.