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How to Blend Traditional Media with Social Media and Achieve Maximum Results!
Thursday, September 20, 2012 from 2:00 PM to 5:00 PM (PDT)
San Rafael, CA
How to Blend Traditional Media with Social Media and achieve maximum results!
Simple steps that you can start implementing immediately. Come learn to blend and execute all your marketing strategies into multiple channels seamlessly. Presentation includes tactics in local marketing, social media, online marketing and public relations.
Featuring Two Professional Speakers...
LynAnn King (Marketing Strategist & Publicist) &
Ana Lucia Novak (Social Media Strategist & Expert)
Thursday, September 20th, 2012
Time: 2:00 pm - 5:00 pm
ACE Conference Center
1925 E. Francisco Blvd, Suite 16, San Rafael
Small business owners often overlook their own marketing strategy, planning and implementation because they are overwhelmed with the process, don't know where to begin, and think it's going to incur a high cost. So they push it to the way side and wing their business development and marketing, only to see that there are no new business or increased revenue. Business owners should take their marketing serious if they want to grow their business, become known as an expert in their field, and attract new clients.
Mastering your next level marketing strategy and staging a public relations campaign takes a little planning and yields big results for years. Blending traditional media with social media allows you to be highlighted and grow your level of influence and connections. Once that media is broadcasted on TV or radio, or your company lands a print splash, you can populate your website's online media room will real results.
This seminar will give you step-by-step, easy to implement guidance and understanding to grow your business. Launching a Public Relations Campaign can be exhilarating and can be leveraged for years to come.
In this seminar, you will learn:
About the Speakers
LynAnn King partners with successful small businesses and empowers entrepreneurs to deliver authentic marketing communications, special events promotions and media campaigns. She brings her visionary leadership in rolling out creative marketing campaigns that create visibility and media coverage. Her clients are business-to-consumer in the luxury and aspiration markets, national speakers, nonprofits, national conferences, published authors, celebrity personalities and other professionals.
Recently, King has added co-author to her list of accomplishments. She is featured in the recently published book, Woman Entrepreneur Extraordinaire -Top experts share their secrets for more business success from THRIVE Publishing. Her chapter title: The Convergence of Marketing, Sales and Public Relations: Navigating for Small Business Success gives readers an in-depth how-to analysis on becoming a successful marketer and achieving entrepreneurial longevity. “Anyone can call themselves an entrepreneur and sit back and hope the phone will ring,” says King. “Finding one’s marketing voice, though, is mandatory for success.
KingSings PR’s philosophy is to build relationships through messages that engage one’s target audience.
Dubbed as a "Social Media Architect" and a social media marketing manager consultant, Ana Lucia Novak has hands-on experience and active participation in online and offline communities. Her energy and focus has been in the B2B and B2C space, helping professional individuals (Executives, HR, Recruiters, Consultants, Sales) establish an optimized social media presence, develop a social media strategy and implementation plan and provide technical training and best practices.
As a social media manager and architect, Ana provides social strategy, implementation services, training and consulting to expand your brand presence and increase customer connections through the power of social media. Ana has been responsible for creating, managing, monitoring, measuring, and growing her client's online presence through channels including the company blog, Twitter, Facebook, Pinterest, YouTube, Tumblr and LinkedIn.
She is an energetic connector who is plugged into the tech community and a relationship builder who will help engage the right prospective customers, increase followers, and gain insight into customer needs.
2:00 pm: Registration and Networking
2:30-4:30 pm: Presentation Speeches
4:30-5:00 pm: Q&A and Networking
Early Bird by September 17th: $20.00