If you are like most marketers, it is fully possible to optimize your conversions by using a set of proven techniques. All you need is the right tools and focus.

In this seminar the European conversion expert Kai Radanitsch will introduce you to a number of highly effective conversion techniques.

You will hear about
- how to improve your conversion rates for newsletter sign-up, sales, registrations, downloads and more
- things you need to consider in order to create the most effective landing page flow
- the impact of the right copy, images and forms
- a few highly surprising test results
- how to get the most from your advertising spend by increasing your conversion efficiency

This webinar will show you how to get better results from a very small investment. As Mr. Radanitsch puts it "this is about re-arranging the furniture. Not about buying new sofas to accomodate your objectives"

The program for this webinar (online seminar):

1. Introduction and moderation by Michael Leander, Fokus Integrated and Markedu
2. Better results with conversion optimization tactics by Kai Radanitsch, ebusinesslab GmbH
   
3. Questions and answers

This web seminar is also available in German on July 1, 2009 at 10 am CET.

About the speaker:

Kai Radanitsch is a Web Optimization Specialist with 14 years hands-on experience in usability, interface design and economic eBusiness topics such as pricing strategies, revenue modeling and behavioral targeting.

He holds a master degree in Computer Science and has international experience in web optimization having worked with clients such as Red Bull, T-Mobile, Renault or Nokia.

After 10 years of experience in leading positions of web agencies, he founded eBusinessLab, a consultancy firm specially addressing online marketing- and eBusiness managers by providing them with strategies and tactics to improve their web profitability.