Creating a Website that Converts Visitors into Sales

 Lead by Jerry Bates of Fitting Sites (www.FittingSites.com).

Attractive design may achieve the goal of delivering a strong brand, and search engine optimization (SEO) may drive more traffic, but these alone are not enough to sell the services you offer.  In order to be truly successful, a website must be optimized to turn casual visitors into paying customers.

Learn:

• Identifying and your best customer and understanding their pain points

• The importance of selling the benefits, and not the features of your product or service

• Why you need a strong call-to-action, and how to create one that works.

Social Media: The Which and The How

 Lead by Lee Lonitz of Design ForSite (www.DesignforSite.com)

Facebook, Twitter, and social media oh my! Do you feel as if you're all over the place on which one to use for your business? Do you use a specific social media tool but don't have a strategy for using it to create new customers?

Learn:

• The differences Facebook, Twitter, Google Plus, Pinterest and YouTube

• Understand the pluses and pitfalls of each tool

• Find out which tools are good matches for your business

• Discover 3 strategies you can use instantly for your own business

• Create a strategy plan of action you can use immediately for results

Bring Customers to Your Website! How to Blog for SEO

 Lead by Erika Taylor Montgomery of Three Girls Media & Marketing Inc.(www.ThreeGirlsMedia.com)

Do you wonder why you’re blog traffic isn’t increasing? Would you like to convert your blog visitors into customers?

Learn:

• What You Need to Know About Key Words

• How Long is Too Long? The Secret to Perfect Blog Length

• What You Should Have at the End of Every Post to Convert Traffic