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Event Details

Paul Slack, Chief Learning Officer and Co-Founder, Splash Media LP
President, Splash Media U

At this seminar, Paul Slack will teach you Splash Media’s 5 major steps in delivering social media marketing solutions that drive results for our very own clients. We have spent over 65,000 man-hours fine-tuning these strategies in order to ensure success for our clients.
Social Media has experienced exponential growth over the last couple of years and companies are looking for ways to capitalize on these new marketing opportunities. Paul Slack will teach you specific ways you can use social media to drive new business for your company.
Paul will cover:
* What is Social Media?
* Why is it so important for my business?
* How do I use social media to create new customers?
* How do I get started?
Register before 7:00 p.m. (CST) on May 30 and receive the pre-registration discount. Late registrations and walk-ins pay an additional $10 per registration.
Please note DFW AMA's no-show policy: all attendees who pre-register will be required to pay online. Registrants may receive a full refund of the registration fee if cancellation is requested at least 48 hours prior to the event. Cancellations requested within 48 hours of the event will result in forfeiture of the registration fee.
About Paul Slack:
Paul Slack joined Splash Media with more than 20 years of direct marketing experience. He got his first taste of web marketing consulting in the 1990s as the internet began to make its presence felt in the business world. Those early days gave him a strong foundation in search engine marketing/search engine optimization (SEM/SEO). Paul built on that as CEO of WebDex Media Group, a Dallas-based firm founded in 2000 that provided strategic planning, SEM, web-based lead generation, online public relations and customer acquisition programs. WebDex developed proprietary solutions to help clients exceed their Internet marketing goals, and it counted Microsoft, Tupperware, Zales, GE Medical Systems and Isuzu Trucks among its satisfied customers. Paul and WebDex also quickly became expert in the use of social media tools to help connect clients to customers – an effort that continues with the acquisition of WebDex by Splash Media in 2010.
Paul’s experience has put him in demand as a speaker on search engine marketing trends and developments, most notably at the leading SEM industry conference, Search Engine Strategies, where he has been a featured speaker for the past five years. Paul also discusses strategic planning with top executives of Dallas-Fort Worth-based companies that are members of the CEO Advisory Board.
When & Where
Stockyards Station
130 E Exchange Ave
Fort Worth,
TX 76164
Thursday, May 31, 2012 from 11:15 AM to 2:00 PM (CDT)
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