This workshop is limited to the first 60 people who register so as to maintain an intimate learning environment.
Your startup will probably fail. What about learning to build what your customers actually want?
Lean Startup Machine is an intensive workshop where entrepreneurs and innovators learn how to build what their customers want. Over the course of the weekend you will do the following...
Ideate a startup or work on the one you have now
Practice Customer Discovery
Research your Target Market
Practice Customer Development
Test your Assumptions in Iterations
Understand your Business Model
Iterate and Pivot (when necessary)
Build something you can Launch
Present your Validated Learnings
Who's this event for?
Any startup team that does not have Product/Market Fit, or any aspiring founder who wants to learn Lean Startup methodologies from the ground up. This is an intensive educational workshop, NOT a hackathon.
Got an idea of your own? Great. You'll get a chance to deliver your elevator pitch at the kickoff. After voting, if your idea gets selected you will be able to form a team and start working. We strongly encourage everyone who comes to LSM to start with a brand new concept.
If you plan to work on an existing project*, bring at least one co-founder with you to the event. If you have existing co-founders and none of them attend, you'll have to work on a new startup idea. But don't worry, you'll still learn valuable skills that you can apply to your own business. Don't show up looking for a technical co-founder...that's not the goal of this experience.
No co-founders? No problem. You'll meet many talented and smart people and have the opportunity to hear their new startup ideas. Whatever you idea you work on, you will learn many valuable skills that you can later apply to your own business.
*An existing project is defined as one that already has mockups, prototypes or code associated with it. If that's the case, you cannot recruit others to join you. It is too difficult for participants to join a team that already has a specific vision, strategy or product in the works.
Mentors and Speakers...
Patrick Vlaskovits, Author of The Lean Entrepreneur
Lane Halley, Program Director at LUXr
Morgan Linton, Founder of Linton Investments
Matt Munson, Co-Founder and CEO at Instacanvas
Todd Emaus, Co-Founder and Product Lead at Instacanvas
Michael Harries, Chief Technologist at Citrix Startup Accelerator
Brant Cooper, Principal at Market By Numbers
Chris Robinson, Principle Client-side Engineer at The Library Corporation
Joe Zulli, CTO at Savings.com
Pete Mauro, Principal at Startup Partners
Eric F. Galen, CEO at Music180
Christine Lu, Co-Founder and CEO at Affinity China
Amir Banifatemi, Founder at K5 Launch
Andrew Skotzko, Director of Growth at Chill
Sean Ellis, Founder and CEO at CatchFree
Emily Scherberth, Founder at Symphony PR & Marketing
William Hsu, Founder and Partner at MuckerLab
Avesta Rasouli, Founder at Coloft
We bring together the TOP startup mentors to help brainstorm your idea, share insights into your market, tweak your messaging, look at your UX, and challenge your assumptions in just 48 hours. ONE HOUR of consulting with any of these people would be more than the price of admission and you get them for the whole weekend!
Over $500 in Promotions and Services Included with Your Ticket...
The Lean Startup by Eric Ries -OR- Running Lean by Ash Maurya
The Lean Entrepreneur by Brant Cooper & Patrick Vlaskovits
The Entrepreneur's Guide to Customer Development by Brant Cooper & Patrick Vlaskovits
Friday you will show up, eat pizza, meet mentors and network with fellow attendees. You can bring an idea to pitch if you want to work on your own idea, OR you can bring your existing startup team to work on what you are doing now. After forming teams and identifying customer assumptions, we will break for the night.
Saturday those assumptions will be tested with customers. Most of your assumptions will likely be WRONG, so you will iterate rapidly to validate a new set of assumptions. You will go through several Minimum Viable Products (MVPs), ranging from product pitches, to landing pages, to concierge services that deliver on the product, each with varying degrees of opportunity cost.
At last, Sunday afternoon you will present your learnings to the other teams and to a jury. This is not just a learning exercise, you will actually be competing with other teams to win additional mentorship and support.