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Course Overview
Email Marketing is still one of the most cost effective and powerful forms of digital marketing and often forms the basis of online marketing strategies, as it is inexpensive, reliable and the return on investment can be very high. But it's getting harder and harder to capture the attention of subscribers and to engage them effectively without damaging your brand. So, how do you stay ahead and improve your Email Marketing results? This 1 day workshop is designed to answer that question!
Course Contents
This workshop will cover :-
Effectively plan your email marketing campaigns
Stay within the law when broadcasting emails
Improve your inbox deliverability
Create HTML emails using best practice design and development guidelines
Test your email HTML across different email readers
Plan for future developments and innovations in email marketing
Tea, coffee and biscuits will be provided during breaks.
When & Where
University of Essex
10 Elmer Approach
SS1 1 Southend-on-Sea
United Kingdom
Tuesday, 31 July 2012 from 09:30 to 16:30 (BST)
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