Google Analytics Seminars for Success - Melbourne
Thursday, May 14, 2009 at 9:30 AM - Friday, May 15, 2009 at 5:00 PM (GMT+1000)
Carlton, Australia
Event Details
Day 1 and 2 are now Sold Out – Register now for updates about our next Seminars for Success in Melbourne.
During this seminar you will learn the basics of Google Analytics all the way through to advanced setup and configuration. Ensure you are using Google Analytics to its full potential, including new enterprise features and customized applications.
If you have any question or would like further details about the seminar please email analytics@mangoldsengers.com or call
(02) 9960 6577.
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Thursday 14 May - Google Analytics Introduction & User Training |
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9:30am - 10:00am |
Registration |
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10:00am - 12:30pm |
Morning
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12:30pm - 1:30pm |
Break |
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1:30pm - 5:00pm |
Afternoon
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Friday 15 May - Google Analytics Advanced Technical Implementation |
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9:30am - 10:00am |
Registration |
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10:00am - 12:30pm |
Morning
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12:30pm - 1:30pm |
Break |
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1:30pm - 5:00pm |
Afternoon
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Learning Outcomes
- Monitor, measure and improve site performance
- Identify online opportunities and strategies
- Interactive seminar focused on participant needs
- Define, set and measure service, branding, sales goals
- Benchmark results and allocate resources realistically
- Incorporate analytics into business decisions
- Develop KPIs and calculate ROI
Our Google Analytics Seminars for Success begin with the essential elements of reporting and go right through to advanced features so participants can see and take advantage of the opportunities, and achieve the benefits, of data-driven decision making.
Who Should Attend? Anybody Involved In:
- Lead generation
- Ecommerce and sales
- Website content
- Search and online marketing
- Web development and IT
- Online strategy
- Business development
- Marketing and sales
Google Analytics has potential benefits for all areas of every organization because it provides reliable and accessible website visitor data showing what works and what does not work on websites and in marketing initiatives.
Instructor: Benjamin Mangold, Analytics Director
Benjamin Mangold is a leading Google product expert, he is the Australian Country Manager for the Web Analytics Association and the Analytics Director at Mangold Sengers. Benjamin has achieved Google Analytics Authorized Consultant, Google Website Optimizer Authorized Consultant and Urchin Software Authorized Consultant accreditation for Mangold Sengers and he is also Google AdWords Qualified. He is a Casual Academic at the University of Technology Sydney (UTS) and regularly attends sessions at Google's Headquarters in Mountain View, California.
Cancellation Policy
Cancellations can be made up until 10 days prior to the scheduled event date and may incur a cancelation fee. Cancellations made within 10 days of the event date will be credited towards future events, however no refunds will be issued. Substitutions will be accepted any time prior to the commencement of the event. All registered attendees will be notified via email and receive a full refund of their course fees in the event of a cancellation.
If you have any question or would like further details about the seminar please email analytics@mangoldsengers.com or call (02) 9960 6577.
When
Thursday, May 14, 2009 at 9:30 AM
- to -
Friday, May 15, 2009 at 5:00 PM (GMT+1000)
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Where
Hosted By
Loves Data
Loves Data are Google certified experts providing enterprise level training, consulting and optimization solutions for corporations, government, non-profits and SMEs.
Loves Data Google Certified Experts
Fees
All seminar(s) fees must be paid in full at least 7 days before the seminar(s) unless other arrangements are made and confirmed in writing by Loves Data.
Cancellations
Seminar registration fees are non-refundable unless the seminar(s) is/are cancelled in which case a full refund of seminar fees paid or transfer to a future seminar of the same type and price will be offered. A registration can be transferred to another person within the terms and conditions of the seminar(s) at any time so long as; the name and contact details of the person being substituted, and written authorisation by the person or organisation responsible for the original registration and payment, are provided.
Transfers
Registrations transferred to a future seminar(s) up to 21 days before the seminar(s) will incur an administrative charge of 20% of the seminar(s) fee. Registrations transferred to a future seminar(s) up to 7 days before the seminar(s) will incur an administrative charge of 50% of the seminar(s) fee. Seminar(s) fees are otherwise non-refundable unless the seminar(s) are cancelled. Transfers to future seminars can only be made once, fees are otherwise non-refundable.
Terms and Conditions
View terms and conditions relating to course content and terms of payment.
Seminars for Success are designed for organizations and individuals managing their own accounts. Agencies, SEOs, SEMs, and resellers are not eligible for these events.
Trademarks
Google, Google Analytics, Google Website Optimizer and Google AdWords are registered trademarks of Google Inc.
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