Lean Startup Machine is a competitive weekend workshop where you will apply Lean Startup techniques in the real world. Join a team and launch a startup--not by writing code-- but by validating and iterating your key hypotheses quickly. Learn to identify the key risks in your business model through hands-on mentorship and our unique framework of tools.

 

Over the course of the weekend you will do the following:

• Ideate a startup or work on the one you have now
• Practice Customer Discovery
• Research your Target Market
• Practice Customer Development
• Test your Assumptions in Iterations
• Understand your Business Model
• Iterate and Pivot (when necessary)
• Build something you can Launch
• Present your Validated Learnings

Mentors and Speakers...

 

Eric Ries, The Lean Startup

Katia Beauchamp, CEO of Birchbox

Sinead Mac Manus, 8fold

John Haggis, Sheridans

Eze Vidra, Google

Marc McNeil, ThoughtWorks

Nadav Poraz, WhoSampled

Nicky Smyth, Leancamp

Gordon Guthrie, hypernumbers

Azeem Azhar, PeerIndex

Nathalie Nahai, We make them click

Stuart Eccles, Made By Many

Joseph Wilk, Songkick

Dimitar Stanimiroff, Stack Exchange

Antonio Terreno, Forward

Carlos Espinal, Seedcamp

Tim Morgan, Picklive

Andy Davey, Squadify

Ian Collingwood, UXdna Limited

We bring together the TOP startup mentors to help brainstorm your idea, share insights into your market, tweak your messaging, and look at your UX in a single weekend. Just one hour of consulting with any of these people would cost more than the price of admission, and you get them for the whole weekend!

Over $500 in Free Materials & Software Included with your ticket...

• The Lean Startup by Eric Ries
• The Entrepreneur's Guide to Customer Development by Brant Cooper & Patrick Vlaskovits
• KISSMetrics
• SnapEngage
• Unbounce
• Launchrock
• UserTesting
• UserVoice
• AskYourTargetMarket
• LinkShiftr
• Balsamiq
• Keynotopia
• Google Adwords
• Bing Adwords
• Amazon Web Services
• Microsoft BizSpark

 

Friday you will show up and enjoy pizza and refreshments while networking with mentors and other attendees. Bring an idea to pitch if you want to form a new team for the weekend OR bring your existing team to validate/invalidate the startup you are currently working on. After identifying the core problem, problem-solution hypothesis, and all the assumptions you need to test, we will break for the night.

Saturday those assumptions will be tested directly on customers using an array of customer development techniques. Most of your assumptions will probably be WRONG, so you will iterate rapidly to validate/invalidate a new set of assumptions. You will go through several Minimum Viable Products (MVPs), most likely a landing page of some kind, in an effort to further test and refine your hypotheses. In the evening, you will briefly present your Business Model Canvas to a panel of mentors.

At last, on Sunday afternoon you will present your final learnings to the other teams and to a jury. This is not just a learning exercise, as you will compete with the other teams to win additional mentorship and support.

FRIDAY, Feb. 3
6:00 PM - Networking & Pitches
7:30 PM - Teams Finalized
8:00 PM - Keynote Speech
9:00 PM - Start Working!

11:00 PM - Venue Closes

SATURDAY, Feb. 4
9:00 AM - Doors Open
12:00 PM - Lunch Workshops
6:00 PM - Dinner Workshops
7:00 PM - Canvas Presentations
11:00 PM - Venue Closes

SUNDAY, Feb. 5
9:00 AM - Doors Open
12:00 PM - Teams Finalize MVPs
3:30 PM - Presentation Slides Due
4:00 PM - Presentations Begin
6:00 PM - Winners Announced

7:30 PM - Wrap-up, Head to Local Pub

 

 

***All tickets sales are final and non-refundable.***

The Lean Startup is a trademark and service mark owned by Eric Ries.