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Event Details
After three successful multi-week programs for the Program for Launching Artistic Enterpreneurs (or P.L.A.E. for short) I have decided to put together a two day weekend intensive specifically geared towards arts entrepreneurs with ideas for an arts based business.
At this weekend you will hear from PLAE alumni, lawyers, producers, and business owners and have the opportunity to network with other entrepreneurs who are passionate about the arts. Look forward to seeing you there!
A little bit about the vision of PLAE: In our education system we have been training our artists to be really good at one thing: Doing art in a utilitarian sense. Many school systems have turned art into a part of the crumbling industrial complex and are pumping out hundreds of thousands of artists who do one job for others and nothing else. The systems are low on managers and we are bankrupt when it comes to entrepreneurs. The mission of the Program for Launching Arts Entrepreneurs (PLAE) is to educate artists and give them a choice to manage a business or create a business rather than work for one. The vision is for the program to expand and for participants in PLAE to start their own arts based businesses with the goal of having five of these alumni running fortune 500's or higher within the next five years. The future belongs to the artists and the platforms they create. It's time to stop hoping someone else will fund us and fund ourselves.
To your success,
Michael Roderick
Founder
PLAE- The Program for Launching Arts Entrepreneurs
Location: Manhattan Pearl Studios 12th Floor 500 8th Ave
11/12 -Saturday 10am-6pm- 8 hours
11/13 -Sunday 12pm-5pm- 5 hours
* Speakers are subject to change
10am-10:30- Introductions – Michael Roderick founder of PLAE
10:30-11am- Key Note- Why arts entrepreneurship now? featuring:
11am- 12pm- Getting started Panel: What to do with your idea featuring:
12pm-1pm- Lunch break
1pm-1:30pm-Building your permission base- Marketing experts share their insights featuring:
1:30pm-2:30pm- Press- How to get it and how to keep relationships with the press- Panel with press experts featuring
Katie Rosin (Kampfire Marketing and PR)
2:30pm-3:30pm- Fiscal Responsibility for the artist- Financial advisers discuss what to think about when running an arts-based business featuring:
3:30-3:45- Break
3:45-4:00- PLAE snapshot- Previous PLAE participant gives us an idea of where their business is now. Featuring:
4:00-5:00-Strategic Partnerships- Panel about how certain groups develop partnership agreements to bring in additional income. Speakers:
Katrina Ylimaki (Co-Founder The West Village Musical Theatre Festival and PLAE alumni)
http://www.wvmtf.com/
5:00-5:15- Housekeeping
5:15-6pm- Open networking
Day 2
12pm- 12:30pm- Opening remarks and housekeeping
12:30pm-1pm- Keynote: Turning failure into opportunity- Joshua Rivedal (PLAE 3 Alumni)
1pm-2pm- Panel- Technology for Arts Entrepreneurs- What’s new and how can we use it?
Erin Cronican (Founder The Actors Enterprise)
Phil Lakin (Broadway Genius Street Team Davenport Theatrical)
2pm-2:15-Break
2:15-2:30pm- "An artist doesn't have to starve" a talk featuring:
2:30pm-3:30pm- Where do we go from here?- Arts entrepreneurs in business currently discuss what works and what doesn’t featuring:
3:30-4pm-Final Keynote what launches an Arts Entrepeneur? Featuring:
4pm-4:30pm- Closing remarks
4:30pm-5pm- Open networking and wrap up
When & Where
Pearl Studios
500 8th Ave, 12th floor
New York,
NY 10018
Saturday, November 12, 2011 at 10:00 AM - Sunday, November 13, 2011 at 5:00 PM (ET)
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Hosted By
Michael Roderick
Michael Roderick is an Independent, Off Broadway and Broadway Producer, Entrepreneur, and founder of the Independent Producers Alliance of New York. He has a producing consulting firm as well as a theatrical development company. Small Pond Enterprises LLC, and Small Pond Entertainment. Read more about him at http://oneproducerinthecity.typepad.com/
