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Event Details
How to Use Social
Media to Build Your Brand – Class/Lecture
Presented by The Russo Group in
association with
Louisiana Immersive Technologies
Enterprise and Townsquare Media
LITE Center – Friday, 8/5/11
2 separate sessions:
9am – 12pm and 1pm – 4pm
Sessions to
be lead by brand strategist, speaker, author, and social media expert Jaci
Russo, with support from brand developers Adam Chapman and Candy Domengeaux, of
The Russo Group.
This lecture and hands on instruction
will focus on how to use social media to build your business’s brand.
We will
discuss:
-
What
is branding and why is it important?
-
How
to master the strongest social media tools which enable you to have real
conversations with your consumers in an effort to create brand advocates, and
ultimately increase profits.
Main
platforms to be discussed:
-
Facebook
-
Twitter
-
Blogging
-
Youtube
-
Flickr/Picasa
-
Yelp/Foursquare
Attendance limited to the first 100 people registered
and paid (per each session).
Attendees
are encouraged to bring their own laptops (not required).
Cost: $149
per person for one 3 hour session.
Payment must be received in full to assure
your space.
Every
participant will receive a social media workbook with guidelines, tips,
examples, and space for storing their personal information. You will also receive free social media consultation from The Russo Group for 30 days after the event.
For
questions or signup information please email Adam
Chapman: adam@therussogroup.com .

When & Where
LITE
537 Cajundome Boulevard
Lafayette,
LA 70506
Friday, August 5, 2011 from 9:00 AM to 4:00 PM (CT)
Add to my calendar
Hosted By
The Russo Group and LITE
The Russo
Group is a branding agency - and as a
brand agency, we are believers. Here, we believe in the promise behind the brand.
And here, we believe that changing the conversation motivates consumer
behavior.
Louisiana
Immersive Technologies Enterprise (LITE) is a 3-D immersive visualization and
high-performance computing resource center -- hosting clients in industry,
government and university sectors. LITE's leading-edge facility features a
comprehensive set of advanced visualization venues. Conceived as a magnet for
economic development, LITE's advanced facilities and staff of industry experts
are available to your business or organization to help transform the process of
innovation and accelerate the time to discovery.