CM Summit NY 2008

Monday, June 9, 2008 at 2:00 pm ET - Tuesday, June 10, 2008 at 6:00 pm ET
New York, NY


Order Now
Ticket Type
Sales End
Price
Fee
Quantity
Attendee-Regular Reg
June 6, 2008
$1,395.00
$0.00
Group-Regular Reg (3+)   more info
June 6, 2008
$1,295.00
$0.00

Event Details

Federated Media presents:  The Conversational Marketing Summit: New Brand Way

Join us, at the second semi-annual Conversational Marketing Summit, our first in the brand capital of New York City, as we tackle issues facing today’s marketer and independent content producer including:

•    Can marketing work in social media?
•    What can we learn from marketing in traditional media?
•    Why will we pay an $80 CPM to reach women, 18-34, in Vogue, but just $3 to reach the same audience online?
•    What do we make of the promised new platforms from Google, AOL, Microsoft, and Yahoo?
•    Are CPC networks simply harvesting the hard won brand value we’ve built offline?
•    How does one create engagement and build brands in the context of conversational media?
•    Is there even an online analog to the executions we so love in magazines and television?

 

It's a New Brand Way online, and it starts at the CM Summit, New York.


Confirmed Speakers Include:

  • John Battelle, Chairman & CEO, Federated Media
  • Jeff Berman, President of Sales and Marketing, MySpace
  • Henry Blodget Co-Founder, CEO, Editor in Chief, Silicon Alley Insider
  • Jonah Bloom, Editor, Advertising Age
  • Beth Comstock, Chief Marketing Officer, General Electric
  • Matt Freeman, CEO, Tribal DDB Worldwide
  • Louis Giagrande, Online Marketing Manager, Samsung Electronics
  • Darren Herman, Group Director of Digital Media, Media Kitchen
  • Michael Hoefflinger, GM - Partner Marketing, Intel
  • Mark Kantor, Co-founder, Graffiti
  • Jason Kilar, CEO, Hulu
  • Clark Kokich, CEO, Avenue A | Razorfish
  • James M. Lamberti, Senior Vice President, Search and Technology, comScore
  • Andy Lark, VP–Global Marketing & Communications, Dell
  • Andrew Markowitz, Director, Digital Marketing & Media, Kraft Foods Inc.
  • Daina Middleton, SVP, Director Sunao Customer Insight, Marketing Analytics, Emerging Trends, Moxie Interactive
  • Wenda Harris Millard, President, Media, Martha Stewart Living Omnimedia & IAB
  • Eileen Naughton, Director of Media Platforms, Google
  • Martin A. Nisenholtz, SVP – Digital Operations, The New York Times Company
  • Michael Osborne, Vice President of Sales, Bazaarvoice
  • Jon Raj, Chief Digital Officer, OMD
  • Randall Rothenberg, President & CEO, IAB
  • Ian Schafer, CEO, Deep Focus
  • Joanna Shields, President, Bebo
  • Rich Silverstein, Co-Chairman, Goodby Silverstein & Partners

The Conversational Marketing Summit, a two-day event hosted by Federated Media Publishing and emceed by FM CEO and Founder of the Web 2.0 Conference, John Battelle, brings together leaders in conversational media and marketing for a two-day dialog around the issues, lessons, and opportunities of this emerging medium.

 
Hotel Information
There are a limited number of rooms available at The Ritz Carlton, Battery Park for CM Summit attendees.  To book your reservations, please click here  or call: 212.344.0800 The Room Rate is: $475/night using the Reservation/Group Code : FMPFMPA  

Sponsorship Information
For more information about joining the Conversation and becoming a CM Summit Sponsor, please contact Stacey Foreman : sforeman@federatedmedia.net or 415.332.6955 x128

 

2008 FM Events
CM Summit NY
NYC June 9-10, 2008
Ritz Carlton, Battery Park  

CM Summit SF - Mark your calendars now
San Francisco October 15-16, 2008
Golden Gate Club, The Presidio  
 



 
 
Date, Time, and Location
Begins
Monday, June 9, 2008 at 2:00 pm ET

Ends
Tuesday, June 10, 2008 at 6:00 pm ET

Location
Ritz Carlton Battery Park
Two West Street
New York, NY 10004

Map
Google | Yahoo | Mapquest | Microsoft

Link To This Event



 Share this event
Add to my calendar

Hosted By
Federated Media

About FM Events:
Federated Media produces high-quality high-value events for authors and brand marketers. We pride ourselves in building stimulating and thought-provoking programs and executing successful must-attend conferences. Sometimes the most powerful conversations are the ones that happen real time and in person.

We build events for FM as well as help our most valuable resource, our authors. We can help reposition or reinvigorate existing events or develop and launch new events in an efficient and salient way. Our team is made up of leaders in event management, editorial programming, sponsorship sales, and attendee marketing.

To learn more about FM Events, give a suggestion or idea, or ask a question, contact Stacey Foreman:
Upcoming FM events include
2008 CM Summit Spring
NYC June 9-10, 2008
Ritz Carlton, Battery Park

2008 CM Summit Fall
San Francisco October 15-16, 2008
Golden Gate Club, The Presidio



View other events hosted by Federated Media

Contact the Organizer

Subscribe to receive future event notifications by this organizer